Content Marketer

2 weeks ago


Gurgaon, Haryana, India Taggd Full time
About Taggd: Taggd is a digital recruitment platform that provides Ready-to-Hire talent to India Inc. Combining the power of human knowledge and data, Taggd has successfully fulfilled talent mandates of more than 100+ clients and ensured hiring managers' success for half a million jobs from over 14+ sectors. With a vision to fulfil 1 million Jobs through our talent platform by 2025, we strive to connect people with people, people with companies, and people with opportunities. Just right. Every time.
For more information pls visit the Position:
Role: Content Marketer
Location: Gurgaon
Individual Contributor or People Manager Role: Individual Contributor
Report to: Senior Manager - Marketing
Working Days: 5 days (WFO)
Role Overview
As a Content Marketer, you will play a pivotal role in crafting and executing compelling content strategies that resonate with our audience. The ideal candidate is not just a wordsmith but also an analytical thinker with a passion for brainstorming creative ideas that drive engagement and business results.
Key Responsibilities
1. Content Creation & Management
o Develop high-quality, engaging, and original content for blogs, social media, email campaigns, and other marketing collateral.
o Manage the content calendar to ensure timely and consistent delivery of assets.
o Work with the team on creating communication such as email, invites, etc.
2. Content Strategy
o Collaborate with cross-functional teams to brainstorm innovative ideas and align content strategies with business objectives.
o Conduct audience research to identify trends and optimize content performance.
3. SEO & Analytics
o Optimize content for search engines (SEO) to drive organic traffic.
o Analyze content performance metrics and implement actionable insights to improve reach and engagement.
4. Market Research
o Stay updated on industry trends and competitor activities to inform content strategies.
o Identify gaps and opportunities to position the brand as a thought leader.
5. Collaboration
o Work closely with graphic designers, social media managers, and marketing teams to create cohesive campaigns.
o Participate in brainstorming sessions to generate creative concepts and strategies.
Key Skills & Qualifications

• Bachelor's degree in marketing, Communication, Journalism, or related fields (preferred Tier 1 college).

• 1+ year of experience in content marketing, copywriting, or related fields.

• Strong analytical skills with the ability to interpret data and draw actionable insights.

• Creativity and enthusiasm for brainstorming new ideas and solving problems.

• Proficiency in tools such as content management systems (CMS), and analytics platforms (e.g., Google Analytics).

• Exceptional written and verbal communication skills.

• Ability to work collaboratively in a fast-paced, dynamic environment.
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