Content Marketing Manager

3 weeks ago

Gurgaon, Haryana, India Real Time Data Services Full time
Responsibilities:
- Understanding our services and creating value propositions that communicate clearly to targeted audiences across our organic and paid marketing channels.
- Researching and creating engaging content for various campaigns including, but not limited to digital and email campaigns.
- Create and share thought leadership content, case studies and industry insights.
- Promotional content for virtual events like webinars and panel discussions.
- Persona-based content for the website and social media.
- Ensuring all-around consistency in style, fonts, images, and tone.
- Plan and execute content distribution across PESO channels.
- Strategy & Planning - Develop and execute a B2B social media strategy aligned with business goals.
- Identify the right platforms (LinkedIn, Twitter, YouTube, etc.) based on the target audience.
- Plan and maintain a content calendar for consistent posting.
- Experience managing end-to-end content marketing campaigns, including budgeting, scheduling, and performance analysis.
- Utilize marketing analytics tools to track campaign performance, analyze data, and provide actionable insights to optimize future campaigns.
- Engage with industry influencers, clients, and prospects through comments, shares, and discussions.
- Plan and execute community driven events across offline and online channels.
- Monitor and respond to inquiries, messages, and comments to build relationships.
- Participate in relevant LinkedIn groups, Twitter chats, and industry forums.
- Writing engaging video scripts on topics of business relevance.
- Working with the design and video team to create storyboards.
- Coordinating the creation of creative assets like videos, banners, and other creatives for campaigns.
- Conducting thorough proofreading and editing to ensure content is error-free and adheres to style guidelines.
- Following SEO guidelines during content creation.
- Work with the digital marketing and marketing automation teams to continuously measure and improve content performance for the paid media campaigns.
- Coordination with key stakeholders (Sales & Presales team, BU heads, Marketing team) to create effective communications strategies that articulate our services core benefits properly and consistently.
- Collaborate with cross-functional teams to develop content that aligns with brand messaging, product offerings, and marketing objectives.
- Working closely with the marketing and design teams to ensure cohesive brand messaging.
- Coordinating content production schedules and campaigns
Skills:
- Focus on content writing and campaign management and a strong portfolio showcasing writing skills and successful content marketing campaigns.
- Preferably in B2B SaaS/IT domain.
- Language Skills: Excellent communication and writing skills in English.
Qualifications:
- Education: Masters/Bachelor's degree in Marketing, Communications, or related field. An MBA is preferred, and a B.Tech background is advantageous.
- Minimum of 4 years experience in marketing, with experience managing a team.
About RTDS:
Founded in 2010, Real Time Data Services (RTDS) is a group of companies excelling in global information technology, specializing in Cloud Computing and Cloud Telephony. We empower businesses worldwide with technologically advanced solutions that streamline operations and enhance efficiency. Being a market leader, we've catered to 10,000+ clients across the globe, consistently guaranteeing exceptional services.
Our Mission:
To become the forefront of Tech Global Leaders in Cloud Computing by striving towards excellence in our robust products & services, providing a competitive edge to our customers.
Our Vision:
Our vision is to achieve excellence through continuous improvement, innovation, and integrity, driven by a results-oriented and collaborative approach.
Our Brands:
AceCloud:
AceCloud is a leading provider of high-performance, affordable cloud solutions for SMBs and enterprises. Its comprehensive suite of services includes:
- Public Cloud
- Private Cloud
- Cloud GPUs
- Kubernetes
- Infrastructure as a Service (IaaS)
- AWS Services
Ace Cloud is working closely with AWS for the SMB and Startup verticals PAN India. We specialize in Cloud Assessment, AWS Migration, Application & Database Modernization as well as Data Analytic, Machine Learning and AI. With a strong emphasis on innovation and customer satisfaction, Ace Cloud offers single-click deployment and 24/7 human support to ensure seamless operations for its clients. Learn more: Cloud Hosting:
Headquartered in Florida, USA, Ace Cloud Hosting is a leader in managed hosting with over 15 years of expertise in cloud-based technologies. Its services include:
- Accounting/Tax Application Hosting,
- Managed Security Services
- Managed IT Services and
- Hosted Virtual Desktop Solutions
Learn More: Highlights:
Industry Experience: 15+ years in the industry serving over 8,000 clients globally with a team of 600+ employees
Data Center Partners: 10+ data center partners located across the USA, UK, and India
Strategic Partnerships:
- Microsoft Direct Partner under the CSP Program.
- Intuit Authorized Commercial Hosting Provider.
- AWS Advanced Consulting Partner with Storage & SMB Competencies
- VMware Enterprise Partner for Infrastructure & Desktop Virtualization solutions
Accreditations and Memberships:
- ISO/IEC 27001:2022 Certified
- Registered with NASSCOM
- Member of the Internet Telephony Services Providers' Association in the UK.
Awards and Recognitions:
- Customer Service Department of the Year Stevie Award (2024)
- CPA Practice Advisor Readers' Choice Awards (2023)
- VMware Accelerating Cloud Provider Partner Award (2020)
- K2 Quality Award for Customer Satisfaction (2019)
- Great User Experience Award by FinancesOnline (2018)
- User Favourite Award by Accountex USA (2016)
Contact Information
Website:

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