Field Marketing Manager

3 weeks ago

Ernakulam, India Maana Health Full time

· Implementing marketing strategies that meet overall organizational goals

· Assessing strategic partnership opportunities for marketing initiatives

· Overseeing the marketing department's individual projects

· Liaising between the marketing department and upper leadership

· Evaluating the effectiveness of old marketing programs and the viability of new ones

· Liaise with and persuade targeted doctors and medical tourism agents to prescribe our services utilizing effective selling skills and performing cost-benefit analysis

· Develop relationships with referring doctors for our physiotherapy based rehabilitation clinics

· Develop relationships with referring fitness trainers for our physiotherapy based rehabilitation clinics

· Develop relationships with medical tourism agents to increase the number to referrals to our physiotherapy based rehabilitation centers

· Develop relationship with HR heads at various corporates to help communicate our treatment services to their employees

· Develop partnerships and relationships with various hospitals that may be referral sources for our clinic

· Provide service information to all stakeholders

· Keep accurate records and documentation for reporting and feedback

· Monitor and analyze data and market conditions to identify competitive advantage

· Pursue continuous learning and professional development and stay up-to-date with latest medical data

It's not all data, branding, and reports, however. Healthcare marketing management is about fostering relationships both within the organization and outside of it. In the end, they are selling a product, but, ideally, that product is a healthier, happier life.

Job Type: Full-time

Pay: ₹20, ₹25,000.00 per month

Benefits:

  • Cell phone reimbursement

Ability to commute/relocate:

  • Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)

Education:

  • Bachelor's (Required)

Experience:

  • Marketing: 1 year (Preferred)

Willingness to travel:

  • 75% (Preferred)

Work Location: In person

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