Marketing Business Analyst 2

1 month ago

Bengaluru, India Epsilon India Full time
It’s all about the customer.

Working within Epsilon’s PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work closely with account team leads to ensure accurate and timely delivery of medium to high complexity account deliverables, with a focus on defining new campaigns/reports/ analysis and executing existing client campaigns and reports.

What you’ll do as a CRM Senior Marketing Business Analyst:

- Create campaign business requirement documents based on client discovery/ intake- Follow SDLC to build multi-channel marketing campaigns - create functional specs, build complex campaign flowcharts/ workflows, conduct unit/ end to end testing and deployment of the campaigns- Build waterfall and ad-hoc reports based on business requirements- Proactively work to improve delivery quality, repeatability and on-time delivery of campaigns- Ability to have effective client meetings, understand deliverables, and drive successful outcomes- Help in developing and implementing best practices, standards, methodologies, etc. around campaign processes & automation

Qualifications

- 3+ years of relevant experience- Understanding of CRM solutions, marketing concepts and marketing channels like direct mail, email, mobile, etc.- Experience in the execution of high-complexity, multi-channel marketing programs across multiple domains/ industries like healthcare, retail, banking financial services etc.- Hands-on working experience on marketing automation tools like Salesforce Marketing Cloud (SFMC) or HCL UNICA Campaign or Adobe Campaign- Good at understanding, analyzing, and interpreting campaign data output- Experience translating business campaign strategy into business requirement document/ functional specifications, creating and executing test plans- Good understanding of data warehouse and data mart concepts- Expert SQL skills and ability to write queries for data manipulation- Ability to write HTML and JavaScript (preferred)- Detail-oriented, ability to multi-task, prioritize and quickly change priorities- Organizational and interpersonal skills- Good time management- Excellent written and verbal communication skills

Additional information

Who are we a good fit for?

We didn’t become an industry leader through corporate stagnation. We’re constantly changing, and we love working with people who share our adaptability and thirst for knowledge. With new ideas flying around, we thrive on a collaborative spirit. If you want to work for a company that encourages advancement, then come join us.

Apply now

We’re proud to believe that your gender, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability should have nothing to do with our hiring practices. We’ll never discriminate against anyone’s background or creed. If you’re a forward-thinking team player, we want you to work for Epsilon.

  • Marketing Business Analyst 2

    2 weeks ago

    Bengaluru, Karnataka, India Epsilon Full time

    Job DescriptionIt's all about the customer.Working within Epsilon's PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work...

  • Marketing Business Analyst 2

    2 weeks ago

    Bengaluru, Karnataka, India Epsilon Full time

    Job Description It's all about the customer. Working within Epsilon's PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA...

  • Marketing Business Analyst 2

    1 month ago

    Bengaluru, India Epsilon Full time

    Job Description It’s all about the customer. Working within Epsilon’s PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior...

  • Marketing Business Analyst 2

    1 month ago

    Bengaluru, India Epsilon India Full time

    It’s all about the customer.Working within Epsilon’s PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work closely with...

  • Marketing Business Analyst 2

    2 weeks ago

    Bengaluru, Karnataka, India Epsilon India Full time

    It's all about the customer.Working within Epsilon's People Cloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams.The Senior Marketing BA will work closely with...

  • Marketing Business Analyst 2

    2 weeks ago

    Bengaluru, Karnataka, India Epsilon India Full time

    It's all about the customer.Working within Epsilon's PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work closely with...

  • Business Systems Analyst 2

    3 weeks ago

    Bengaluru, India Epsilon Full time

    Job DescriptionAs a Business System Analyst 2, you will have an opportunity to be part of the Platform Delivery team. This team delivers world class marketing technology platforms using Epsilon’s market leading PeopleCloud suite of products, which support our clients’ multi-channel marketing strategies. This role requires you to have both business and...

  • Business Systems Analyst 2

    2 weeks ago

    Bengaluru, Karnataka, India Epsilon Full time

    Job DescriptionAs a Business System Analyst 2, you will have an opportunity to be part of the Platform Delivery team. This team delivers world class marketing technology platforms using Epsilon's market leading PeopleCloud suite of products, which support our clients' multi-channel marketing strategies. This role requires you to have both business and...

  • Marketing Business Analyst 2

    1 month ago

    Bengaluru, India Epsilon Full time

    Job DescriptionIt’s all about the customer.Working within Epsilon’s PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will...

  • Marketing Business Analyst 2

    1 month ago

    Bengaluru, India Epsilon India Full time

    It’s all about the customer.Working within Epsilon’s PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work closely with...

  • Marketing Business Analyst 2

    4 weeks ago

    Bengaluru, India Epsilon India Full time

    It’s all about the customer.Working within Epsilon’s PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work closely with...

  • Marketing Business Analyst 2

    1 month ago

    Bengaluru, India Epsilon India Full time

    It’s all about the customer.Working within Epsilon’s PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work closely with...

  • Marketing Business Analyst 2

    4 weeks ago

    Bengaluru, India Epsilon India Full time

    It’s all about the customer. Working within Epsilon’s PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work closely...

  • Marketing Business Analyst 2

    4 weeks ago

    Bengaluru, India Epsilon India Full time

    It’s all about the customer.Working within Epsilon’s PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work closely with...

  • Marketing Business Analyst 2

    2 weeks ago

    Bengaluru, Karnataka, India Epsilon Full time

    Job DescriptionIt's all about the customer.Working within Epsilon's PeopleCloud Customer platform, the Senior Marketing Business Analyst will contribute to, produce, and manage client deliverables relative to our multi-channel marketing engagements, serving as a liaison between client and internal technical delivery teams. The Senior Marketing BA will work...

  • Business Systems Analyst 2

    2 weeks ago

    Bengaluru, India Epsilon India Full time

    As a Business System Analyst 2, you will have an opportunity to be part of the Platform Delivery team. This team delivers world class marketing technology platforms using Epsilon’s market leading PeopleCloud suite of products, which support our clients’ multi-channel marketing strategies. This role requires you to have both business and technical...

  • Business Systems Analyst 2

    4 weeks ago

    Bengaluru, India Epsilon Full time

    Job Description As a Business System Analyst 2, you will have an opportunity to be part of the Platform Delivery team. This team delivers world class marketing technology platforms using Epsilon’s market leading PeopleCloud suite of products, which support our clients’ multi-channel marketing strategies. This role requires you to have both...

  • Business Systems Analyst 2

    2 weeks ago

    Bengaluru, Karnataka, India Epsilon India Full time

    As a Business System Analyst 2, you will have an opportunity to be part of the Platform Delivery team. This team delivers world class marketing technology platforms using Epsilon's market leading PeopleCloud suite of products, which support our clients' multi-channel marketing strategies. This role requires you to have both business and technical expertise...

  • Business Systems Analyst 2

    2 weeks ago

    Bengaluru, Karnataka, India Epsilon Full time

    Job Description As a Business System Analyst 2, you will have an opportunity to be part of the Platform Delivery team. This team delivers world class marketing technology platforms using Epsilon's market leading PeopleCloud suite of products, which support our clients' multi-channel marketing strategies. This role requires you to have both business and...

  • Business Systems Analyst 2

    1 month ago

    Bengaluru, India Epsilon Full time

    Job DescriptionIt’s all about the customer.As a Business System Analyst 2, you will have an opportunity to be part of the Platform Delivery team. This team delivers world class marketing technology platforms using Epsilon’s market leading PeopleCloud suite of products, which support our clients’ multi-channel marketing strategies. This role requires...