▷ Urgent Search: Channel Sales Lead

3 weeks ago


Bengaluru, India Opptra Full time

About Us:Opptra unlocks Asian expansion for consumer brands, with a focus on ecommerce and digital capabilities. Backed by Binny Bansal of Flipkart fame, Opptra is building a portfolio of category-aligned franchising businesses and powering these ventures with a consolidated supply chain and centrally developed technology.Role Description:As the Channel Sales Leader for Fashion and Beauty Business in India you will spearhead the expansion of our presence across Asia’s fast-evolving fashion and beauty marketplaces, DTC and retail chains. Your expertise in global Fashion across Atheliesure, Sportswear , Apparel, Footwear , Accessories & Beauty will be essential in shaping a distinctive brand identity in a vibrant market driven by international trends and local festivities. You will develop strategies to maximize sales, forge strong partnerships, and deliver premium experiences aligned with global and local consumer preferences.Location: BengaluruRoles and Responsibilities:1. Revenue Growth & Channel Expansion- Drive revenue growth by expanding into leading Indian online marketplaces such as Flipkart, Amazon India, Myntra, Nykaa, and others. - Strengthen offline retail collaborations with premium department stores, multibrand outlets, and exclusive brand boutiques focusing on international, Beauty and athleisure fashion. - Strategically leverage key Indian festivals and consumer moments – such as Diwali, Holi, Eid, Navratri, Dussehra, New Year, and End of Season Sales – to maximize brand visibility and drive sales surges. - Conduct SKU-level competitive analysis centered on international fashion trends, pricing sensitivity, and demand for athleisure, premium casual wear, and beauty products.2. Brand & Market Development- Identify and onboard emerging international brands across apparel, footwear, athleisure, and beauty segments, ensuring alignment with contemporary global fashion trends. - Collaborate on launching seasonal collections, limited editions, and new lines timed around global fashion events, sports competitions, and major sales festivals. - Enable collection rollouts to coincide with international fashion weeks, sporting seasons, and festival periods, appealing to aspirational consumers. - Achieve ambitious revenue, profit, and market share objectives while staying aligned with global brand positioning and local consumer demands.3. Supply Chain & Logistics Strategy- Partner with logistics providers to guarantee swift inventory replenishment, especially during peak sale seasons and product launches. - Optimize last-mile delivery solutions for quick, reliable fulfillment suited to SEA’s diverse geography, ensuring high customer satisfaction for Footwear, apparel, athleisure, and beauty products. - Oversee quality assurance, damages, and reverse logistics, especially for high-value and sensitive items like cosmetics and luxury apparel.4. Marketing & Brand Engagement- Design and execute integrated marketing campaigns that resonate during consumer moments, festive seasons, national holidays, and major sales events. - Collaborate with influencers and celebrities to generate buzz, particularly around global fashion trends and athleisure launches. - Leverage marketplace advertising and organic search optimization, emphasizing product categories like activewear, designer apparel, footwear, and beauty essentials. - Create compelling storytelling centered on international fashion inspirations, upcoming collections, and festival-themed promotions.5. Customer Experience & Engagement- Partner with the CX team to craft seamless, premium pre- and post-purchase experiences, emphasizing authenticity, easy returns, and premium services. - Utilize localized content, multilingual support, and personalized communication to deepen engagement with aspirational fashion and beauty consumers. - Collect insights on customer preferences around global brand and fashion trends, continuously refining the shopping experience.Functional Competencies:Stakeholder & Ecosystem Management- Establish and nurture relationships with marketplace teams, brand partners, retail chains, logistics providers, and marketing agencies. - Ensure channel strategies reflect current international fashion and beauty trends while aligning with local consumer expectations.Operational Excellence & Customer Success- Implement systems to monitor inventory levels, order fulfillment, and customer feedback. - Achieve and maintain high service standards—timely delivery, quality assurance, and responsive after-sales support.Market & Consumer Insights- Stay ahead of global fashion and beauty innovations, athleisure trends, and digital engagement strategies that influence Iocal aspirational consumers. - Analyze data to optimize product assortment, promotional campaigns, and channel effectiveness.Leadership & Team Building- Build and lead high-performing teams dedicated to marketplace management, digital marketing, supply chain, and brand partnerships. - Foster a culture of agility, innovation, and customer-centricity that adapts to changing trends and market demands.Problem Solving & Strategic Thinking- Proactively address operational, logistical, or market challenges with innovative, scalable solutions. - Identify unique selling points such as international product appeal, collaborations, or festival-led marketing campaigns.Qualifications and Skills Required:- 10+ years of channel management/brand management leadership experience in Indian e-commerce marketplaces and Brands focusing on premium apparel, athleisure, and beauty brands. - Proven success in establishing and scaling distribution channels, particularly for international and domestic athleisure, beauty, and lifestyle brands in the Indian market. - Good to have offline retail experience directly with brands or franchises operating in India. - Experience closing profitable deals with leading Indian e-commerce platforms, marketplaces, and quick commerce platforms. - Demonstrated ability to sizeable large teams and ability to drive execution by being hands on.



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