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Vaibhav Global
4 weeks ago
Vaibhav Global Ltd (VGL) Company Overview:
Listed in 1996-97 on Indian stock exchanges, Vaibhav Global Ltd (VGL) is an end-to-end electronic deep discount retailer of fashion jewelry, gemstones, and lifestyle products, operating in the US, UK, Germany, and Canada.
Shopping Experience:
Today's customers seek convenience, and VGL meets this demand through its proprietary 24/7 TV shopping channels (Shop LC in the US and Germany, and Shop TJC in the UK), as well as through various digital mediums including websites, mobile apps, OTT platforms, social media, and third-party marketplaces.
VGL reaches almost 124 million households across the US, UK, and Germany.
As digitization progresses and online retail continues to grow, VGL's portfolio and omni-channel strategy will evolve accordingly.
Financials And Workforce:
VGL reported a group turnover of approximately Rs.
3,041 Crore (FY 2023-2024) and employs over 3800 people globally.
The company's head office and main manufacturing facility are in Jaipur, India, employing around 3000 people, including contract workers.
This acquisition is expected to leverage VGL's sourcing and manufacturing strengths while enhancing digital business capabilities.
Ideal World: VGL, through its subsidiary Shop TJC Ltd (UK), acquired the assets of Ideal World, a well-known teleshopping and digital retail brand in the UK.
This acquisition includes IP rights, broadcasting rights, studio equipment, and other intangible assets.
Environmental And Social Responsibility.
- VGL is committed to sustainable business practices and renewable energy initiatives.
- The company's SEZ unit in India received the 'Excellence Award' for 'IGBC Performance Challenge 2021 for Green Built Environment,' reflecting its dedication to environmental sustainability.
- The company encourages employees to donate at least two hours each month to charitable causes, tracked through its performance system.
- The US is VGL's largest market, contributing 68% to consolidated revenue.
- The business currently reaches 27 million households and is expanding.
- The e-commerce site can be accessed at Shop LC Germany.
Role : As the Growth Director for E-commerce and Digital Business at our retail company, you'll be at the forefront of driving our online presence and digital growth strategy.
- You'll play a pivotal role in expanding our reach, maximizing sales opportunities, and enhancing customer engagement in the ever-evolving digital landscape.
- This position requires visionary leader who can harness data-driven insights, innovative technologies, and strategic partnerships to propel our e-commerce initiatives to new heights.
Job Responsibilities:
- Develop and execute comprehensive digital marketing strategies to drive traffic, increase conversion rates, and maximize revenue growth.
- Oversee all aspects of our digital advertising efforts, including paid digital campaigns on Meta (Facebook, Instagram) and Google platforms.
- Lead the development and execution of SEO, SEM, email marketing, and social media advertising campaigns to promote new products, drive sales, and enhance brand awareness.
- Analyze key metrics and performance data to identify areas for improvement and implement optimization strategies to drive continuous improvement.
- Collaborate with cross-functional teams, including Marketing, Sales, and Product Development, to ensure alignment and integration of marketing strategies across all channels.
- Stay up to date with the latest trends and best practices in e-commerce, digital marketing, and technology, and provide recommendations for innovation and improvement.
