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Ad Account Manager

1 month ago


Gurgaon, Haryana, India AiSensy Full time
About AiSensy:
AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like
Skullcandy, Vivo, Rentomojo, Physicswallah, Cosco grow their revenues via WhatsApp. AiSensy
enables seamless customer engagement, marketing automation, and sales acceleration.

Key Highlights:
Enabling 100,000+ Businesses with WhatsApp Engagement & Marketing
400Crores + WhatsApp Messages done between Businesses and Users via AiSensy per
year
Working with top brands like Delhi Transport Corporation, Vivo, Physicswallah & more
High Impact as Businesses drive 25-80% Revenues using AiSensy Platform
Mission-Driven and Growth Stage Startup backed by Marsshot.vc, Bluelotus.vc & 50+
Angel Investors
Recognized as "CTWA Partner of the Year 2024" by WhatsApp for industry-leading
innovation and impact.

We are looking for a

results-driven Ad Account Manager (CTWA Ads)

to help businesses

optimize, scale, and grow their WhatsApp ad campaigns while increasing ad spend and retention.

The ideal candidate is analytical, client-focused, and experienced in

Meta Ads, WhatsApp funnels, and performance marketing.

Key Responsibilities:
Campaign Strategy & Execution:
Manage & optimize Meta Ads campaigns

(Click-to-WhatsApp, Lead Ads, Retargeting).
Develop strategies to

increase client ad spend & improve ROI .
Conduct

A/B testing, audience segmentation, and budget optimization .
Ensure tracking & analytics

are set up correctly (UTMs, Meta Pixel, WhatsApp API tracking).
Client Success & Growth Consulting:
Act as a

strategic advisor

to clients, helping them

scale CTWA ad campaigns .
Educate clients on ad optimization strategies & WhatsApp funnel best practices .
Analyze campaign performance and provide

data-driven insights & recommendations .
Conduct

regular strategy calls

to drive account growth & retention.
WhatsApp Funnel Optimization:
Guide clients in

setting up automated WhatsApp sales funnels .
Optimize

chatbot flows, follow-up sequences, and retargeting strategies .
Ensure seamless

CRM & API integrations

to improve conversion tracking.
Revenue Growth & Upselling:
Drive

increased ad spend per client

through

campaign performance improvements .
Identify

upsell & cross-sell opportunities

(e.g., WhatsApp automation, lead nurturing tools).
Work closely with the

sales team to expand existing client accounts .

Required Qualifications & Experience:
Must-Have:
3-6 years of experience in Paid Social / Meta Ads / Ad Account Management.
Hands-on expertise in

Facebook Ads Manager & Click-to-WhatsApp campaigns .
Strong analytical skills – ability to

interpret data, optimize campaigns, and reduce CPL.
Experience in

client-facing roles

(account management, customer success, or consulting).
Familiarity with

WhatsApp Business API & marketing funnels.
Excellent

communication & strategic consulting skills

to guide clients.
Good-to-Have:
Experience in

Google Ads, LinkedIn Ads, or TikTok Ads.
Basic knowledge of

WhatsApp automation & chatbot setup.
Experience in SaaS, B2B marketing, or digital agency roles.
Understanding of

CRM integrations & audience segmentation.