
Manager - Lead Generation - Healthcare Industry
3 weeks ago
Job Title: Lead Generation Manager RCM (Revenue Cycle Management).
Location: [Ahmedabad, Gujarat].
Shift Timing: 5:30 PM to 3:00 AM IST.
Reporting To: Sales Head US.
About the Role:
We are seeking a highly motivated and results-driven Lead Generation Manager with proven experience in the Revenue Cycle Management (RCM) sector.
The ideal candidate will be responsible for identifying, qualifying, and nurturing potential clients across the US healthcare market.
You will work closely with the Sales Head (based in the US) to generate high-quality leads that convert into business opportunities.
Key Responsibilities:
- Develop and execute lead generation strategies to target healthcare providers, medical practices, clinics, hospitals, and other potential clients relevant for selling RCM services.
- Use various channels including high volume cold calling, email campaigns, LinkedIn outreach, etc.
- Conduct in-depth research to identify key decision-makers and gather critical prospect information.
- Qualify leads through effective communication and alignment with the sales teams criteria.
- Maintain and update the CRM system with accurate lead information and activity tracking.
- Collaborate with the sales and marketing teams to refine messaging, campaigns, and lead qualification criteria.
- Prepare weekly and monthly lead generation reports and dashboards to present progress and pipeline status to the Sales Head.
- Stay updated on industry trends, competitor activities, and evolving market dynamics in the US RCM sector.
Required Skills & Qualifications:
- Minimum 3-5 years of experience in lead generation or sales development, preferably in the US RCM or healthcare outsourcing industry.
- Strong understanding of the US healthcare revenue cycle and medical billing services.
- Excellent communication and interpersonal skills.
- Experience with CRM tools such as Salesforce, HubSpot, Zoho, or similar platforms.
- Comfortable working during US business hours (5:30 PM 3:00 AM IST).
- Self-motivated, target-oriented, and capable of working with minimal supervision.
Preferred Qualifications:
- Prior experience working with US-based sales or business development teams.
- Familiarity with HIPAA compliance and healthcare data handling protocols.
(ref:iimjobs.com)-
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