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Content Marketer
2 months ago
About LocoBuzz:
Locobuzz is a SaaS platform that converges with technologies such as Artificial Intelligence, Machine Learning, Big Data Analytics, and Automation, to provide brands with a 360 degree Customer Experience Management Suite. Locobuzz’s powerful analytics algorithms have helped seasoned brands establish a strong foothold in the digital hemisphere and transformed their customer experience journeys.
Visit our website LocoBuzz for more information on our CX management products and services
Position: Content Writer
Location: Sakinaka, Andheri East
Position Overview: We are seeking a creative and strategic Content Writer to develop engaging, informative, and persuasive content that resonates with our target audience. The ideal candidate will have a knack for storytelling, a strong understanding of SEO, and a passion for creating high-quality content that aligns with our brand voice and business goals.
Key Responsibilities:
- Develop, write, and edit a wide range of content, including blog posts, articles, white papers, case studies, website content, social media posts, email campaigns, ebooks and more.
- Collaborate with the marketing, product, and sales teams to understand content needs and create compelling content strategies.
- Conduct thorough research on industry-related topics to produce authoritative content that adds value to our audience.
- Optimize content for SEO, incorporating keywords and best practices to improve organic visibility and traffic.
- Create engaging copy for various digital marketing channels, ensuring consistency in tone, style, and messaging.
- Stay updated with the latest trends in digital marketing, content writing, and the SaaS industry.
- Edit and proofread content for clarity, grammar, and overall quality.
- Repurpose existing content to maximize its reach and impact across different platforms.
- Manage content calendars, ensuring timely delivery of content pieces and campaigns.
Qualifications:
- Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.
- Proven experience (2-4 years) as a Content Writer, preferably in a B2B SaaS or technology-driven
- company.
- Strong portfolio showcasing published articles, blogs, or other content pieces.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Understanding of SEO principles and content optimization strategies.
- Familiarity with content management systems (e.g., WordPress) and basic HTML.
- Ability to research and understand complex technical topics and present them in an easily digestible format.
- Strong organizational and project management skills, with the ability to handle multiple projects simultaneously.
Good to have:
- Experience with content marketing tools like HubSpot, SEMrush, or similar.
- Basic knowledge of graphic design tools like Adobe Photoshop or Canva.
- Experience in writing for diverse formats, such as video scripts, infographics, and eBooks.
- Familiarity with data analytics and content performance measurement.
Benefits:
- Medical Coverage: We care about your health and well-being. We offer comprehensive medical coverage to ensure you and your family access quality healthcare.
- Opportunity to Work in a Fast-Paced and Dynamic Organization: At Locobuzz, we thrive on innovation and agility. You'll have the chance to work in an environment where every day brings new challenges and opportunities for growth. Your contributions will make a real impact on our dynamic organization.
- Learning and Upskilling: At Locobuzz we believe in continuous learning and development. You'll have access to resources and support for your professional development, which may include training, workshops, and opportunities to expand your skill set.
- Collaborative Workplace: Collaboration is at the heart of our culture. You'll be part of a team that values open communication, knowledge sharing, and working together to achieve common goals. Your ideas and insights will be heard and respected, fostering a sense of belonging within our collaborative workplace.
