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India Senior Account Based Marketing Manager
1 month ago
This job is with Autodesk, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
Job Requisition ID #
25WD84754Position Overview
Are you a marketer who thrives on driving impact, challenging the status quo, and crafting innovative solutions? Do you enjoy building programs that strengthen customer resilience, profitability, and sustainability? Autodesk is seeking a Senior ABM Manager to spearhead growth within a targeted set of accounts. This role focuses on fostering executive engagement, long-term relationships, and the adoption of Autodesk's software and services by collaborating with sales teams to position Autodesk as a strategic partner.
You will play a pivotal role in aligning marketing strategies with account plans to drive visibility, engagement, and measurable business outcomes.
Responsibilities- Strategic Collaboration: Partner with sales teams to develop account plans, marketing strategies, tools, and programs to drive business objectives
- ABM Campaigns: Plan and execute account-based marketing campaigns with defined growth, pipeline, and revenue goals
- Customer Engagement: Nurture buyer committees and stakeholders within prioritized accounts through innovative, consistent, and targeted marketing initiatives
- Executive Engagement Programs: Design and execute CXO-level programs to enhance executive connections and foster peer-to-peer interaction among customers
- Showcasing Value: Develop programs and assets that highlight Autodesk's value as a strategic partner, helping customers maximize their relationship and solutions
- Event Management: Plan and manage events, including logistics, budgeting, attendee lists, and follow-up
- Performance Measurement: Analyze the success of ABM programs using contact, pipeline, and marketing investment metrics
- Stakeholder Advocacy: Represent account teams and customers within Autodesk to ensure their needs are integrated into broader organizational initiatives
- Bachelor's degree in marketing or a related field with 10-12+ years of B2B enterprise software experience
- Master's degree in Management (preferred)
- Proven ability to provide strategic and consultative input to sales teams
- Successful track record of originating and executing innovative ABM campaigns
- Direct customer-facing experience in account-based marketing, field marketing, or solution sales
- Executive engagement and event management expertise
- Proficiency in Salesforce CRM
- Willingness to travel up to 30% during peak times
- Strong communication, interpersonal, and presentation skills
- Innovator: Understands account-based sales deeply and creates new approaches to move account plans forward
- Strategic & Tactical: Balances input into strategy with the ability to execute on tactical plans
- Collaborative: Builds and leverages internal and external relationships to extend program impact
- Results-Oriented: Aligns marketing with sales to execute programs and deliverables effectively
- Customer-Centric: Acts as an extension of the sales team with a focus on business development and customer engagement
- Executive Presence: Interfaces comfortably with internal and external executives, representing marketing with authority
- Advanced expert role with deep subject-matter knowledge and business acumen
- Requires the ability to translate business needs into actionable marketing strategies
- Solves complex problems through innovative approaches and broad perspectives
- Works independently while guiding less experienced team members
- Frequently interacts with senior leaders, adapting communication styles to influence decisions and advise stakeholders
- May lead functional teams or cross-functional programs
- Marketing innovator
- Relationship-focused
- Execution-driven
- Self-motivated
- Entrepreneurial spirit
- Ambitious
- Results-oriented
- Problem solver
- Highly accountable
- Natural networker
Learn More
About Autodesk
Welcome to Autodesk Amazing things are created every day with our software - from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
We take great pride in our culture here at Autodesk - our Culture Code is at the core of everything we do. Our values and ways of working help our people thrive and realize their potential, which leads to even better outcomes for our customers.
When you're an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all. Ready to shape the world and your future? Join us
Salary transparency
Salary is one part of Autodesk's competitive compensation package. Offers are based on the candidate's experience and geographic location. In addition to base salaries, we also have a significant emphasis on discretionary annual cash bonuses, commissions for sales roles, stock or long-term incentive cash grants, and a comprehensive benefits package.Diversity & Belonging
We take pride in cultivating a culture of belonging and an equitable workplace where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging
Are you an existing contractor or consultant with Autodesk?
Please search for open jobs and apply internally (not on this external site).
