Director Field Marketing
3 weeks ago
Title: Field Marketing Director
Expereince Required: 18+ years
Open for all LTIM India Locations: Bengaluru, Mumbai, Pune, Hyderabad, Chennai, Noida, Kolkata
About the job
We are seeking a dynamic Marketing Leader for the APAC region to drive and execute marketing initiatives that align with our APAC business priorities. This is a hands-on, high-energy role that requires a self-driven individual with a strong sense of urgency and speed.
- You will be the strategic marketing partner to local sales and account teams, creating impact with limited resources.
- We are looking for someone with experience in a Field Marketing role within an IT services company, who possesses a strategic mindset while being hands-on and task oriented.
- You will take on a diverse range of marketing tasks and responsibilities, including campaign management, events, webinars, content marketing, and deal-based marketing support.
- Design and execute demand generation campaigns and activities
- Design and implement ABM/DBM campaigns for large accounts and key deals
- Support, organize, and execute events, seminars, roundtables, and webinars remotely
- Manage social media channels including content creation, design, copy
- Manage and report on MQL and lead follow-ups
- Track and analyze marketing activities, providing detailed analytics
- Oversee web, digital channels, and social media efforts
- Manage website and landing page content
- Create client testimonials, including script, content, and video
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