The Quarry

2 weeks ago

Mumbai, India Quarry Luxury Stones Private Limited Full time

Senior Manager - Marketing are we?


The Quarry is a luxury home dcor brand. In just nine years, the brand is celebrated for revolutionizing the marble industry in India. And recognized as the brand to be associated with by the world's best marble quarries across continents. The Quarry is the first-of-its-kind indigenous luxury brand with more than 55% of India's Fortune 500 families as clients currently, among other HNI and UHNI clientele.


To know more about us, visit www.quarry.asia and

The Quarry Curators are the industry elites. We are handpicked, empowered with knowledge and built to create and own our opportunities. We are a lean team of high performing go-getters who take ownership of their roles in the organization. Debates and discussions are an important part of our culture, and we encourage young

minds to bring unique perspectives to the conversations. Most importantly, we love solving problems.

If you think you're cut out from a similar cloth, we'd encourage you to apply for this role.

Responsibilities:

Creative Strategy & Briefing:

- Collaborate with creative agencies to develop clear, insightful briefs aligned with business objectives

- Participate in concept development and ensure creative alignment with brand positioning

Creative Review & Approval:

- Evaluate and provide constructive feedback on campaign content, creatives, artworks, and digital assets

- Approve final deliverables to maintain brand consistency and quality

Media Planning & Campaign Execution:

- Strategically plan media mix (digital, print, PR, OOH, etc.) to maximize ROI and achieve campaign goals

- Monitor performance and adapt strategies as needed

Production Coordination:

- Liaise with shoot and post-production teams to ensure high-quality visual content aligned with campaign needs

Brand Representation & Strategic Collaborations:

- Represent the brand in front of architect and designer communities to build marketing partnerships

- Ideate and lead marketing collaborations with luxury brands, influencers, and high-profile personalities

Event Planning & Management:

- Conceptualize, plan, and execute exclusive events to elevate brand presence and engage target audiences

Media & Public Relations:

- Drive PR efforts including press releases for product launches and major brand activities

- Maintain strong relationships with key media outlets (e.g., Vogue, AD, Elle, HELLO) for brand and event collaborations

Data-Driven Marketing:

- Develop and optimize marketing strategies based on campaign analytics, market insights, and performance metrics

Digital & Performance Marketing:

- Oversee social media marketing strategies and content calendars across all relevant platforms

- Manage website content, oversee SEO initiatives, and ensure best practices in digital visibility

Agency & Vendor Management:

- Coordinate with external vendors, agencies, and creative partners to fulfil diverse marketing requirements

Requirements:

- An uncompromising passion for problem solving

- Excellent communication skills- written and verbal

- Excellent interpersonal and negotiation skills

- Excellent analytical skills

- Excellent multi-tasking and decision-making skills.

Qualifications:

- MBA in Marketing

Or

- At least 6-8 years of Marketing work experience (Start-up experience a plus)

Or

- The fact that this role and our organization excites you and you think you will be a good fit

(ref:iimjobs.com)

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