Manager - Retention Marketing
4 weeks ago
and Skill / 4-7 years in retention marketing, lifecycle marketing, or a similar role within the ecommerce or fashion industry.- Strong proficiency in data analysis, campaign performance tracking, and deriving actionable insights.- Familiarity with retention marketing tools and platforms (CRM, marketing automation tools, analytics platforms, etc.- Experience in managing cross-functional projects involving tech, analytics, and marketing teams.- Ability to conceptualize and execute campaigns/events that resonate with the audience.- Proven track record of driving customer engagement and achieving business growth through retention strategies.- Strong communication and stakeholder management skills.- Innovative mindset with a keen eye for emerging trends in customer retention and personalization.Key Responsibilities:1. Push Contribution to the Site- Improve channel efficiency by optimizing push notifications and CRM campaigns.- Develop new interventions and customer journeys to enhance engagement.- Implement more granular segmentation strategies to target different customer groups effectively.- Experiment with newer formats, including copies, creatives, and templates to boost engagement.Site Property - CRM- Identify opportunities on the site that can be leveraged for CRM channels.- Analyze site performance metrics and provide data-driven recommendations for improvement.- Innovate new trends, ideations, and interventions to enhance CRM and site synergy.- Monitor CRM channel performance and suggest curated pegs, content pages, and optimizations for the site.Stakeholder Management- Foster collaboration between category teams, brands, and internal stakeholders.- Ensure balanced Share of Voice (SOV) across different categories to maintain fairness and Deep dive into segmentation to enhance customer cohort health and engagement.- Develop and implement propensity-based models to deliver relevant communication and offers to users.- Conduct experiments on tier-based users and explore vernacular formats for better outreach.- Unlock new Customer Touchpoint (CT) modules for enhanced Explore and implement new templates for customer communication.- Develop interactive creative formats and compelling copies to improve engagement.- Identify and integrate new touchpoints within customer journeys for increased retention and conversion (ref:iimjobs.com)
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Retention Marketing
1 week ago
Mumbai, India White Force Full timeJob description Customer Retention Strategy and Execution: Assist in developing and implementing multi-channel retention strategies for engaging customers across various touchpoints. Help create compelling content for cold emails, follow-up emails, and drip campaigns to drive engagement. Marketing Automation and Campaign Management: Support the oversight and...
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Retention Marketing
3 days ago
Mumbai, Maharashtra, India PP Consumer Pvt Ltd Full time**Job Role** - Retention Marketing Executive Location - Mumbai Employment Type - Full-Time **Key Responsibilities** - **SMS Marketing**: - Design and implement SMS marketing campaigns to reach customers with timely and relevant messages. - Monitor and analyze campaign performance to continuously improve results. - **WhatsApp Marketing**: - Create and...
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Retention Manager
2 weeks ago
Mumbai, India Neo Wealth and Asset Management Full timeRole Overview: Neo Group is seeking an experienced Retention Manager to lead and scale our user retention strategy. In this role, you will design targeted initiatives that strengthen customer loyalty, reduce churn, and elevate engagement across the Neo ecosystem. If you excel at building data-driven retention programs, automating lifecycle journeys, and...
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Retention Manager
2 weeks ago
Mumbai, India Neo Wealth and Asset Management Full timeRole Overview: Neo Group is seeking an experienced Retention Manager to lead and scale our user retention strategy. In this role, you will design targeted initiatives that strengthen customer loyalty, reduce churn, and elevate engagement across the Neo ecosystem. If you excel at building data-driven retention programs, automating lifecycle journeys, and...
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Retention Manager
6 days ago
mumbai, India Neo Wealth and Asset Management Full timeRole Overview: Neo Group is seeking an experienced Retention Manager to lead and scale our user retention strategy. In this role, you will design targeted initiatives that strengthen customer loyalty, reduce churn, and elevate engagement across the Neo ecosystem. If you excel at building data-driven retention programs, automating lifecycle journeys, and...
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Retention Manager
2 weeks ago
Mumbai, India Neo Wealth and Asset Management Full timeRole Overview: Neo Group is seeking an experienced Retention Manager to lead and scale our user retention strategy. In this role, you will design targeted initiatives that strengthen customer loyalty, reduce churn, and elevate engagement across the Neo ecosystem. If you excel at building data-driven retention programs, automating lifecycle journeys, and...
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Retention Manager
2 hours ago
Mumbai, India Neo Wealth and Asset Management Full timeRole Overview: Neo Group is seeking an experienced Retention Manager to lead and scale our user retention strategy. In this role, you will design targeted initiatives that strengthen customer loyalty, reduce churn, and elevate engagement across the Neo ecosystem. If you excel at building data-driven retention programs, automating lifecycle journeys, and...
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Retention Marketeer
1 week ago
Masjid, Mumbai, Maharashtra, India PP Consumer private limited Full timeJob Description: Retention Marketer (SEO Team) Location: Masjid Bunder Experience: 1-2 years **Role Overview** **Key Responsibilities** - Develop and execute e-commerce retention strategies to enhance customer lifetime value. - Leverage CRM tools (e.g., Netcore) to segment and engage customers effectively. - Monitor customer behavior and analyze data to...
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Retention Manager
2 weeks ago
Mumbai, India Neo Wealth and Asset Management Full timeRole Overview:Neo Group is seeking an experienced Retention Manager to lead and scale our user retentionstrategy. In this role, you will design targeted initiatives that strengthen customer loyalty, reduce churn,and elevate engagement across the Neo ecosystem. If you excel at building data-driven retentionprograms, automating lifecycle journeys, and...
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Retention Manager
2 weeks ago
Mumbai, India Neo Wealth and Asset Management Full timeRole Overview:Neo Group is seeking an experienced Retention Manager to lead and scale our user retentionstrategy. In this role, you will design targeted initiatives that strengthen customer loyalty, reduce churn,and elevate engagement across the Neo ecosystem. If you excel at building data-driven retentionprograms, automating lifecycle journeys, and...
