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Media Planning Manager

3 months ago

Gurugram, India Omnicom Media Group India Full time

Job Title - Media Planning Manager.


We are looking for a Manager - Offline Media Planning with experience in OMNI, BARC, YUMI, MAP, TGI etc. based out of Gurgaon who will be responsible for the completion of all groundwork related to media plan development and manage the smooth and timely execution of media campaigns for our clients.


Responsibilities:


  • Work collaboratively with internal teams
  • Manage day-to-day media planning activities to ensure optimization and performance of ongoing media campaigns.
  • Work closely with Brand Managers on the client side to address their queries and provide strategic analysis of campaigns on a regular basis.
  • Monitor and share updates on media plan implementation and prepare presentations for clients with insights and corrective measures through data crunching and research.
  • Create, maintain and share media plans, flowcharts, buying guidelines, budget and spends summaries as well as competitor analysis on a weekly and monthly basis.
  • Track progress of media campaigns and address any issues related to campaign execution in consultation with the senior management.
  • Evaluate vendor proposals, discuss projections, impact properties and partnership with channels.
  • Coordinate with various channels once media campaign is on air.
  • Keep abreast with new trends in the media planning landscape (offline and digital).


Qualification:


  • Bachelor’s Degree and Master’s/ PG Diploma in Business Management (Preferred)
  • 2 to 4 years of media planning experience required.
  • Excellent Written and Verbal Communication Skills
  • Experience with advanced usage of OMNI, BARC, IRS, MAP etc.
  • Excellent Analytical and Organizational Skills
  • Eye for Detail and Accuracy