PlanetSpark - AVP - Content

1 month ago


Gurugram, India PlanetSpark Full time

PlanetSpark - AVP - Content


About PlanetSpark :

PlanetSpark is on a mission to build the next generation of confident speakers and creative writers amongst kids and young adults. We are a series B funded global company impacting over 13 countries through live classes on communication skills through handpicked top 1% teachers, We are the category creators and market leaders in the communication skills segment.

We Are backed by some top VCs, such as Prime Venture Partners, Indian Angel Network, FIITJEE, and global entrepreneurs such as Binny Bansal, Deep Karla Gokul Rajaram. We have raised over $24 million to date over six rounds.

Come, join a passionate team of over 500 young and energetic team members and 3500+ expert teachers on this rollercoaster ride to build the most loved brand for kids who will move the world

Key Statics - Series B Funded - 13 countries - 35k Students - 4K Teachers - 2 Million Enrolled Classes

Mission Statement of the Role: Generate Organic leads through YouTube and Instagram

Join Us:

If you are passionate about making a meaningful impact through innovative content marketing strategies and thrive in a dynamic, fast-paced environment, we want to hear from you. Join us on our mission to empower the next generation of confident communicators and creators.

Roles and Responsibilities:

- Formulate the content strategy in line with the company's growth plans

- Develop scripts for YouTube videos and Instagram Reels, ensuring alignment with target audience preferences and educational objectives.

- Be the spokesperson in the videos and/or work with other actors to deliver impactful content

- Coordinate with the editors to refine and finalize video content, maintaining high quality and relevance

- Monitor and analyze key metrics such as views, subscriptions, leads, and revenue, utilizing insights to optimize content strategy and drive growth.

- Collaborate with the marketing team to integrate content initiatives with broader promotional campaigns.

- Stay updated on industry trends and platform algorithms to maximize content visibility and engagement.

- Drive innovation in content formats and delivery methods to captivate and inspire our 10-15 years experience in content creation and script writing, with a strong portfolio showcasing creativity and impact.

- Proven experience in growing a YouTube channel and experience in working with content creators, video editors, and camera people

- Excellent writing and verbal communication skills

- Proficiency in planning and organizing content calendars and production schedules.

- Deep understanding of YouTube and Instagram platforms, including algorithms, trends, and best practices for audience engagement.

- Creative thinking and the ability to craft compelling copies and create marketing videos

- Candidate must be based out of Gurgaon/ South Delhi or willing to relocate to Gurgaon as the role will be office-based

- Willingness to hustle and execute relentlessly to achieve results

- An apparent Founder's mindset, i.e. A mindset where the person can own up to the responsibility and shape it independently like a Founder

(ref:iimjobs.com)

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