User Experience Researcher

4 weeks ago

Thrissur, Kerala, India Bajaj Finserv. Full time

Company Name:  Bajaj Finserv

About the Company:

Founded in April 2007, Bajaj Finserv is the financial arm of the Bajaj group. We believe in a simple philosophy to never settle for good and go for great. This reflects in our extensive product portfolio that spans across 3 broad categories- lending, insurance and wealth advisory. With 24 products spread across 12 product lines, we're one of the fastest growing and most diversified NBFCs in India. Our footprint spans the length and breadth of India.

Bajaj Finance Limited, is the lending and wealth advisory arm of Bajaj Finserv Limited. It is the most diversified non-bank in the country with multiple product lines across consumer, commercial and SME finance, making it one of the most profitable companies in the category.

ROLE : UX Researcher (B2C, Fin-Tech)

LOCATION: PUNE,  Viman Nagar.

SALARY: 20L PA.

Role & Responsibilities

  • Lead user research initiatives to understand customer needs, behaviors, and pain points across Bajaj Finserv's digital ecosystem (apps, websites, self-service platforms).
  • Design and execute research studies including usability tests, surveys, field studies, diary studies, and in-depth interviews.
  • Translate research findings into personas, journey maps, and experience frameworks that guide product design decisions.
  • Collaborate with UX/UI designers, product managers, and engineering teams to embed user insights into product roadmaps.
  • Evaluate existing digital journeys (onboarding, loan applications, payments, customer support flows) and recommend usability and conversion improvements.
  • Apply mixed-methods research (qualitative + quantitative) and partner with analytics teams to validate findings.

ELIGIBILITY:

  • Bachelor's/Master's degree in HCI, Cognitive Psychology, Design, Behavioral Science, or related field.
  • 3–5 years of experience as a UX Researcher or in a similar role within digital-first or product-driven organizations.
  • Strong expertise in usability testing, contextual inquiry, interviews, surveys, heuristic evaluations, and A/B testing.
  • Experience with tools like Dovetail, Maze, Lookback, Optimal Workshop, UserTesting, Google Analytics, Mixpanel, or Amplitude.
  • Ability to synthesize complex data into clear, actionable insights.
  • Excellent communication and stakeholder management skills; ability to influence product decisions with evidence.

Preferred Skills:

  • Prior experience in BFSI, fintech, or large-scale B2C products.
  • Familiarity with UX design tools (Figma, Adobe XD, Sketch) for collaboration.
  • Knowledge of financial services workflows and unit economics (e.g., lending journeys, KYC, payments).
  • Experience working in Agile/Scrum environments with cross-functional teams.

3 to 5 yrs experienced Candidates can apply. Our team shall get in touch with you'll.

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