IndieEuros - Chief Operating Officer/Business Head - Study Abroad

2 weeks ago


Gurgaon, Haryana, India INDIEURO Full time

COO / Business Head - IndiEuros (Study Abroad)

Location: Delhi NCR (Greater Noida) - Hybrid for exceptional IndiEuros

IndiEuros is an ultra-premium admission concierge for UG/PG/MBBS, offering white-glove support from profile mapping and SOPs to visa and post-landing. We are transitioning from founder-led to professionally managed, with expansion planned across Tier-2 cities in Delhi-NCR, UP, and MP.

Why this role exists (outcome targets)

- Revenue & Profitability: Own quarterly and annual revenue targets and deliver 12%+ EBITDA at scale.

- Channel Mix: Build a balanced acquisition engine across B2C, B2B, and Referrals (no single-channel dependence).

- Portfolio: Grow UG/PG/MBBS/Concierge under a service-fee + commission model with premium, tiered offerings.

Role Summary

CEO-designate for strategy, P&L, profitability, people, and execution. Build the organisation, systems, and partnerships to hit revenue and brand outcomes while maintaining premium standards.

What you'll own

1) Strategy & P&L

- Full ownership of P&L, working capital, and balance sheet; deliver 12%+ EBITDA.

- Translate the revenue plan into staffing, CAC, conversion, and cash; run monthly unit-economics and variance reviews.

2) Product & Pricing (Tiered)

- Operationalise Premium / Standard / Essential tiers (incl. MBBS bands).

- Maintain a healthy service-fee : commission blend while protecting positioning.

3) Go-to-Market & Channels

- Orchestrate a multi-channel engine to drive student placements:

- B2C: Digital (Google/Meta/YouTube/SEO), walk-in centres, events/webinars.

- B2B: Schools/colleges, corporate tie-ups, consultant network (revenue-share).

- Referrals: Structured student/parent programs with low CAC and high trust.

4) Partnerships & Supply

- 90-day sprint: onboard priority universities; secure competitive commissions; enable portal integrations and counsellor training.

- Build exclusive/co-marketing agreements; expand MBBS partner base.

5) Marketing & Brand

- Lead performance marketing, referrals, school outreach, and events; manage the marketing budget with clear ROI.

- Craft a premium narrative vs international/national/local competitors, with success-frameworks and real-time application tracking.

6) Customer Journey & Ops

- Standardise SOPs across counselling - applications - visa - post-landing; enforce SLAs and NPS.

- Build a scalable documentation, visa, and concierge backbone without diluting experience.

7) Organisation & Tech

- People plan (first 90 days): mix of counsellors, marketing specialist, ops executives, and 1 BD; set OKRs and incentives.

- Deploy CRM (Leap / Zoro / HubSpot), university portals, dashboards, and mobile/app tracking; automate follow-ups and reporting.

8) Centres & Geography

- Launch/operate centres (priority: Noida + Tier-2 towns) with satellite/virtual presence.

- In metros (Delhi/Mumbai/Bengaluru/Pune), use events + consultant network until centre economics justify footprints.

KPIs (weekly/monthly)

- Revenue vs plan | EBITDA % | Cash burn / runway

- Funnel by channel: Leads - Counselling - Applications - Offers - Visa - Enrolments

- CAC by channel | Contribution per student | Cycle time | Refund rate

- Partner count & yield | Centre P&L | NPS / SLA adherence

What we're looking for

- MBA (10+ yrs) leading P&L and scale-ups in education consulting/edtech/premium services or seasoned Commercial Director or Finance Head with services GTM.

- Should have hands on experience of running STUDY ABROAD Business.

- Strong command of international admissions (US/Canada/UK/Europe/Australia/UAE) and university partnership mechanics.

- A clear operator who builds teams, hits numbers, and improves systems-not just for the right leader: Fixed + Incentives / Revenue Share / Profit Share / ESOPs.
(ref:iimjobs.com)

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