D2C Brand Manager

2 weeks ago

Salem, Tamil Nadu, India Organic Cotton Mart Full time

Organic Cotton Mart is a D2C brand with a primary focus on designing and developing 100% organic cotton products that are sustainable and better for the planet.

The Amazon Brand Manager will manage and optimize all aspects of the Amazon brand, including product listings, content, and pricing. The role requires a strong understanding of the Amazon ecosystem, including the Seller Central platform, and an ability to execute marketing strategies that drive traffic and sales.

You will coordinate and work with our design and copywriting team to optimize existing listings and launch new listings.

Key Responsibilities

  • Manage Amazon brand aspects, including product listings, content, and pricing.
  • Develop and execute Amazon marketing strategies to drive traffic and sales.
  • Analyze performance metrics and make data-driven adjustments to improve ROI.
  • Collaborate with cross-functional teams (marketing, operations, finance) to align Amazon's goals with company-wide initiatives.
  • Stay updated on best practices and emerging trends in e-commerce and Amazon.
  • Report on key performance indicators (KPIs) and provide updates to stakeholders.
  • Optimize Amazon listings and content for SEO to increase visibility and sales

Skills

  • 3+ years of experience in Amazon brand management or related fields.
  • Strong understanding of Amazon Seller Central, including their optimization strategies.
  • Extensive experience in eCommerce, with a proven track record of managing complex client relationships.
  • Proven success in executing PPC campaigns and driving revenue growth.
  • Proficiency in data analysis tools to track and adjust performance.
  • Excellent communication skills, both written and verbal.
  • Experience with SEO and content strategies.
  • Ability to thrive in a fast-paced, remote environment and work independently.

Qualifications

  • Bachelor's degree or equivalent in Marketing
  • 3+ years' brand management or marketing experience

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