Growth Marketing Role

4 days ago

Gurgaon, Haryana, India Lino Perros Full time

As the Growth Marketing - D2C, you will be the strategic driver behind the online business unit of Lino Perros. This includes full ownership of website sales growth, digital marketing performance, customer acquisition and retention, and e-commerce operations. You will architect and execute a data-driven, performance-led strategy to significantly scale our D2C revenue through www.linoperros.com, building a world-class online customer experience while preserving our premium brand identity.

This role is ideal for a growth-focused marketing leader with a deep understanding of the luxury consumer, strong analytical thinking, and proven results in building D2C e-commerce brands.

Key Responsibilities:

D2C Strategy & Leadership:

- Own and drive the end-to-end P&L for the D2C business (website).

- Define and lead a robust growth strategy that delivers revenue, traffic, retention, and customer LTV targets.

- Lead cross-functional teams spanning performance marketing, e-commerce operations, UX, creative, retention marketing, and customer experience.

- Define and enforce key success metrics including ROAS, CAC, AOV, CLTV, cart abandonment, and repeat purchase rates.

Performance Marketing & Customer Acquisition:

- Create and optimize full-funnel digital campaigns across Meta, Google, YouTube, Programmatic, and Affiliates.

- Drive new customer acquisition at scale while maintaining healthy CAC and ROAS.

- Test and implement scalable campaigns using A/B testing, audience segmentation, and personalized targeting.

- Monitor and optimize ad creative, audience insights, and channel mix using GA4, Shopify analytics, and attribution tools.

Website Experience & CRO:

- Own website performance in terms of traffic, UX/UI, speed, conversion rate, and customer journey mapping.

- Oversee landing page development, product merchandising, visual storytelling, and personalization strategies.

- Work with tech/design teams to continuously improve website experience through heat maps, session recordings, and A/B tests.

- Ensure best-in-class mobile experience.

Retention, CRM & Customer Lifecycle:

- Build an Omni channel retention strategy leveraging email, SMS, WhatsApp, loyalty programs, and retargeting.

- Design post-purchase flows, win-back campaigns, loyalty and VIP segmentation models.

- Improve repeat purchase rate and CLTV through continuous engagement.

E-commerce Operations & Merchandising:

- Drive coordination between marketing, merchandising, and supply chain for stock forecasting and hero product promotions.

- Implement real-time data dashboards to track product performance, stockouts, and campaign alignment.

- Ensure smooth catalog management, on-time product drops, and optimized checkout flow.

Team Leadership & Agency Management:

- Build, lead, and mentor an internal team across performance, creative, content, tech, and CRM functions.

- Select and manage external agencies (digital, creative, influencers, media buying) for efficiency and output.

- Foster a performance-driven culture with ownership mindset and rapid experimentation.

(ref:iimjobs.com)

  • Growth & Performance Marketing Specialist

    18 minutes ago

    Gurgaon, Haryana, India Pravis Growth Partners Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    About Pravis:Pravis Growth Partners is a team of digital specialists who love to build and scale up brands with a focus on Content, Communities, and Commerce. Led by digital-first entrepreneurs with hands-on experience in content creation and community building, we provide marketing and communication expertise aimed at enabling brands to grow organically...

  • Performance Marketer

    5 days ago

    Gurgaon, Haryana, India Growth 2 Consulting Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Company DescriptionGrowth 2 Consulting (G2C) is dedicated to fostering the growth of apps and websites through tailored services aimed at acquiring, engaging, and retaining customers effectively. We specialize in performance marketing, organic product-led growth strategies, customer lifecycle management (CLM) programs, and marketing automation solutions. Our...

  • Growth Marketing Opportunity

    1 week ago

    Gurgaon, Haryana, India beBeeGrowthMarketing Full time ₹ 18,50,000 - ₹ 2,58,50,000

    Growth Marketing Manager Role">We are seeking an experienced Growth Marketing Manager to join our team. As a key member of our marketing organization, you will be responsible for developing and executing strategies that drive business growth through account-based marketing (ABM), persona-driven content direction, branding, and marketing operations. ",

  • Growth Marketing Manager

    6 days ago

    Gurgaon, Haryana, India Weekday AI Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    This role is for one of Weekday's clientsMin Experience: 6 yearsLocation: GurgaonJobType: full-timeWe are seeking a dynamic and results-oriented Growth Marketing Manager with proven expertise in growth strategies, growth hacking, and digital marketing. The role requires a data-driven marketer who can design, execute, and optimize campaigns that fuel customer...

  • Growth Marketing Manager

    6 days ago

    Gurgaon, Haryana, India Weekday AI Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    This role is for one of Weekday's clientsMin Experience: 6 yearsLocation: GurgaonJobType: full-timeRequirementsWe are seeking a dynamic and results-oriented Growth Marketing Manager with proven expertise in growth strategies, growth hacking, and digital marketing. The role requires a data-driven marketer who can design, execute, and optimize campaigns that...

  • Growth Marketing Manager

    5 days ago

    Gurgaon, Haryana, India Weekday AI Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    This role is for one of Weekday's clientsMin Experience: 6 yearsLocation: GurgaonJobType: full-timeRequirementsWe are seeking a dynamic and results-oriented Growth Marketing Manager with proven expertise in growth strategies, growth hacking, and digital marketing. The role requires a data-driven marketer who can design, execute, and optimize campaigns that...

  • Growth Marketing Manager

    5 days ago

    Gurgaon, Haryana, India Weekday AI (YC W21) Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    This role is for one of Weekday's clientsMin Experience: 6 yearsLocation: GurgaonJobType: full-timeRequirementsWe are seeking a dynamic and results-orientedGrowth Marketing Managerwith proven expertise ingrowth strategies, growth hacking, and digital marketing.The role requires a data-driven marketer who can design, execute, and optimize campaigns that fuel...

  • Growth Marketing Lead

    5 days ago

    Gurgaon, Haryana, India MPG Group Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Company DescriptionMPG Group, also known as MPG Business Information Systems Pvt. Ltd., has been a prominent name in the business world since its inception in 1984. We pride ourselves on our commitment to perseverance and hard work in achieving dreams. Our long-standing reputation is built on our dedication to providing excellent business solutions.Role...

  • LinkedIn Marketing Specialist – B2C Content, Email Campaigns

    5 days ago

    Gurgaon, Haryana, India Growth Investing Full time ₹ 3,50,000 - ₹ 6,00,000 per year

    About We are a SEBI-registered equity research & model portfolio platform that helps retail investors build data-driven, growth-oriented investment portfolios. We combine financial market expertise with digital marketing strategies to reach and convert the right audience.We're looking for an expert in LinkedIn marketing & automation who can create engaging...

  • Growth Marketing Specialist

    4 days ago

    Gurgaon, Haryana, India Klout Club Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Location:Gurugram (On-site)Type:Full-timeAbout Klout ClubKlout Club is abusiness networking and field marketing toolthat helps professionals and brands build meaningful connections, grow their reach, and unlock new opportunities. As a bootstrapped startup, we move fast, stay lean, and focus on delivering real impact to our customers.Role OverviewWe're...