PPC Specialist_Amazon Marketplace

4 days ago

New Delhi, India Craft Trade Full time

Amazon PPC SpecialistLocation: Jaipur / Full time Company: Craft Trade Employment Type: Full-timeAbout UsCraft Trade is a growing e-commerce brand specializing in authentic, handcrafted home décor and lifestyle products. We sell across Amazon marketplaces globally, and we’re looking for a skilled Amazon PPC Specialist to help scale our advertising performance and maximize ROI.Key Responsibilities:* Plan, create, and manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display). * Conduct keyword research, competitor analysis, and market trend monitoring to identify growth opportunities. * Optimize campaigns for ACoS, ROAS, CTR, and conversion rate performance. * Monitor daily campaign budgets, bids, and keyword performance to ensure cost efficiency. * Develop and implement strategies for new product launches and seasonal promotions. * Prepare regular performance reports and provide actionable insights to the management team. * Collaborate with the content and design team to improve product listings, A+ content, and brand store visibility. * Stay up-to-date with Amazon advertising policies, new tools, and marketplace trends.Required Skills & Qualifications:* 1–3 years of proven experience managing Amazon PPC campaigns. * Strong understanding of Amazon Seller Central, Advertising Console, and analytics tools. * Proficiency in keyword research, data analysis, and campaign optimization. * Experience with tools like Helium 10, Jungle Scout, or DataDive is a plus. * Proficiency in AMC is a plus. * Excellent analytical and communication skills. * Strong attention to detail and ability to manage multiple campaigns simultaneously.Preferred Qualifications:* Experience working with e-commerce brands or agencies. * Familiarity with international marketplaces (US, UK, EU, etc.). * Basic knowledge of SEO and listing optimization.What We Offer:* Competitive salary and performance-based bonuses. * Opportunity to work with a creative and fast-growing e-commerce brand. * Flexible work environment and professional growth opportunities.

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