Lead Generation Specialist

We're looking for a results-oriented Offshore Lead Generation Specialist with proven experience generating high-quality B2B service leads for US and international markets. This role demands someone who can independently design and execute lead generation campaigns, understand service-based sales cycles, and deliver measurable results that directly impact revenue. Key Responsibilities: Design and execute comprehensive lead generation campaigns targeting US, UK, and international B2B service buyers Build and manage targeted prospect lists using advanced research and prospecting tools Create personalized, multi-touch outreach sequences across email, LinkedIn, and other channels Develop compelling messaging that articulates NyxaLabs' service value propositions effectively Qualify leads through discovery conversations and BANT/MEDDIC frameworks Generate consistent flow of SQL (Sales Qualified Leads) meeting defined criteria Manage lead nurturing campaigns for prospects not ready to engage immediately Conduct market research to identify new industries, segments, and opportunities for NyxaLabs services Analyze campaign performance metrics and continuously optimize for better conversion rates Collaborate with sales team to refine ideal customer profiles and messaging strategies Maintain accurate records in CRM and provide regular reporting on lead generation activities Test different approaches, messaging angles, and channels to improve response rates Stay informed about NyxaLabs' service offerings to effectively communicate value to prospects Work across international time zones to engage prospects during their business hours Ensure all outreach complies with GDPR, CAN-SPAM, and international data regulations Required Qualifications: 4+ years of proven experience in offshore lead generation specifically for B2B services companies Demonstrated track record generating qualified leads that converted to closed deals for US/international clients Must provide portfolio with specific metrics: number of leads generated, conversion rates, and revenue impact Deep understanding of service-based business models and longer sales cycles Expert-level proficiency with lead generation tools (LinkedIn Sales Navigator, ZoomInfo, Apollo.io, Hunter.io) Strong experience with marketing automation and email platforms (HubSpot, Outreach, Lemlist, Mailchimp) Excellent English copywriting skills for creating engaging outreach messages Proven ability to work independently and manage campaigns end-to-end without supervision Strong analytical skills to interpret data and make optimization decisions Experience working with US/UK markets and understanding cultural nuances in business communication Comfortable working flexible hours to align with target market time zones Must-Have Experience: Minimum 50+ qualified leads generated per month in previous roles (with documentation) Proven experience selling or generating leads for services like: consulting, IT services, digital marketing, development, design, or similar professional services Portfolio showing campaign results, conversion metrics, and pipeline contribution Experience with full-cycle lead generation from research to hand-off to sales References confirming lead quality and performance metrics Preferred Skills: Experience with ABM (Account-Based Marketing) strategies for high-value service accounts Knowledge of intent data platforms (Bombora, 6sense, Clearbit) Familiarity with content marketing and inbound lead generation tactics Experience with paid advertising for lead generation (LinkedIn Ads, Google Ads) Understanding of lead scoring models and qualification frameworks Previous experience in agency, consultancy, or professional services environment Certifications in HubSpot, Google Analytics, or LinkedIn Marketing Portfolio Requirements:Your application must include: Specific lead generation metrics from previous roles (volume, quality, conversion rates) Case studies showing successful campaigns with clear ROI Examples of email sequences, LinkedIn outreach templates, or campaign strategies you've created Evidence of working with US/UK service buyers Quantifiable impact on pipeline and revenue from your lead generation efforts Tools & Technologies You Should Know: Prospecting:LinkedIn Sales Navigator, Apollo.io, ZoomInfo, Lusha, Hunter.io Automation:HubSpot, Outreach, SalesLoft, Lemlist, Reply.io CRM:Salesforce, HubSpot CRM, Pipedrive, Zoho Analytics:Google Analytics, campaign reporting dashboards What We Offer: Opportunity to work with a fast-growing service company serving international clients Performance-based compensation with achievable targets Remote work environment with flexibility Professional development and career advancement opportunities