Marketing Manager

24 hours ago

New Delhi, India Worko Full time

This role is with a partner company which is a fast growing Wearable brand:Role OverviewWe're looking for a hands-on, performance-oriented Marketing Manager to lead digital and performance marketing initiatives across top e-commerce platforms like Flipkart, Blinkit, and Zepto. You’ll be responsible for driving visibility, traffic, and conversions across these channels and owning end-to-end campaign execution.Key Responsibilities- Develop, implement, and scale performance marketing campaigns tailored to marketplace dynamics (Flipkart, Blinkit, Zepto). - Build marketing calendars and ad strategies for launches, promotions, and category pushes. - Analyze campaign results to optimize ROI, CTR, conversion rates, and other key performance metrics. - Stay on top of marketplace algorithms, seasonal trends, and competitive landscape to inform campaign decisions. - Collaborate cross-functionally with design, content, sales, and product teams to maintain consistent brand messaging and timely execution. - Prepare and share weekly/monthly performance dashboards and growth insights with leadership.Requirements- 4–5 years of hands-on marketing experience, ideally in performance/digital marketing agencies or consumer brands. - Proven success in managing paid campaigns and visibility on Flipkart, Blinkit, Zepto (other platforms like Amazon, Myntra, BigBasket are a plus). - Experience in the electronics or consumer durables category is highly preferred. - Strong analytical and reporting skills – you're comfortable with dashboards, performance metrics, and iterative testing. - Gurgaon-based (or willing to relocate) and open to a fast-paced, in-office culture. - Strong communication, cross-team collaboration, and project ownership mindset.Mandatory Requirements- 4–5 years of hands-on marketing experience - Proven success in managing Flipkart, Blinkit, Zepto & other Quick commerce platforms. - Strong analytical and reporting skills - Gurgaon-based (or willing to relocate) - Strong communication, cross-team collaboration, and project ownership mindsetPreferred Requirements- Experience in the electronics or consumer durables category

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