Meta & Google Ads Manager

2 days ago

New Delhi, India Homeless Care Foundation Full time

Position Title: Meta & Google Ads ManagerOrganization: Homeless Care FoundationLocation: Janakpuri DelhiEmployment Type: Full-time ( In Office Work )About Homeless Care FoundationHomeless Care Foundation is a non-profit organization dedicated to serving abandoned elders, helpless sadhus, and underprivileged slum children by providing them food, shelter, healthcare, and education. With a vision to restore dignity and hope, we are committed to expanding our impact through digital engagement and fundraising.Role OverviewWe are seeking a passionate and results-driven Meta & Google Ads Manager to design, implement, and optimize digital advertising campaigns across Facebook, Instagram, and Google. This role will play a key part in expanding donor outreach, fundraising, and spreading awareness about our humanitarian projects.Key Responsibilities- Plan, execute, and optimize paid advertising campaigns on Meta (Facebook & Instagram) and Google Ads. - Conduct audience research, keyword planning, and donor targeting for effective campaign reach. - Develop impactful ad creatives in collaboration with the content and design team. - Track, analyze, and report campaign performance metrics such as CTR, CPC, ROI, donations, and leads. - Optimize campaigns to achieve maximum ROI within allocated budgets. - Ensure compliance with Meta & Google’s advertising guidelines for NGOs. - Work closely with the fundraising and communications team to align ads with ongoing campaigns and projects. - Stay updated on digital marketing trends and fundraising innovations.Qualifications & Skills- Bachelor’s degree in Marketing, Communications, Business, or related field (preferred). - Minimum 3-4 years of proven experience managing Google Ads and Meta Ads campaigns. - Strong knowledge of digital fundraising and donor acquisition strategies. - Proficiency in Google Ads Manager, Meta Ads Manager, Google Analytics, and related tools. - Excellent analytical skills to interpret campaign data and optimize performance. - Strong creativity and copywriting skills for impactful donor-focused campaigns. - Experience working with NGOs or donor communications (preferred).Key Competencies- Data-driven decision making. - Strong project and time management. - Ability to work independently and as part of a team. - Passion for social impact and commitment to Homeless Care Foundation’s mission.Work Hours- Standard office timings [10:30 AM to 7:00 PM]. - As campaigns may require active 24 hours monitoring, you may occasionally be required to work beyond normal hours, including weekends, during peak campaign periods or festive seasons.Compensation- Competitive NGO sector remuneration, commensurate with skills and experience.How to ApplyInterested candidates may send their CV, details of past campaigns managed, and to hr@homelesscarefoundation.org or can directly contact us on 9625556997

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