Digital Content Manager

4 weeks ago


Surat, India P P SAVANI UNIVERSITY Full time

Job Description:

  • Develop and implement a content strategy that aligns with the Organization's objectives, target audience and brand guidelines.
  • Create and manage editorial calendar to deliver timely content across various digital platforms.
  • Research industry trends, market insights and competitor analysis to inform content development and identify opportunities.
  • Ensure publishing of engaging and SEO-friendly content, including articles, blog posts, website copy, social media posts and email newsletters.
  • Collaborate with designers, videographers and other stakeholders to oversee the content creation of visually appealing and multimedia-rich assets.
  • Monitor and analyze content performance metrics, such as website traffic, engagement rates and conversions, and make data-driven recommendations.
  • Ensure brand consistency and compliance with the company’s style guide and voice across all content deliverables.
  • Manage and maintain content repositories, including content management systems (CMS), and ensure content is organized and easily accessible for future use.
  • Stay updated with industry best practices, emerging trends and evolving content formats to enhance content marketing initiatives continually.

Required skills and qualifications

  • Bachelor’s degree in marketing, communications, journalism or a related field.
  • 3+ years of experience as a content manager, content strategist or similar role.
  • Excellent written and verbal communication skills in English with a strong command of grammar and language suited for Indian audiences.



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