
Xerago - SAS CI 360 Consultant - Marketing Automation Tools
1 week ago
Description : We are seeking an experienced SAS CI 360 consultant to join our team and play a critical role in managing, implementing, and optimizing customer intelligence solutions using SAS CI 360 platform.The ideal candidate will have a solid background in marketing automation, campaign management, data-driven decision-making, and customer analytics.This role requires strong technical expertise in SAS CI 360, excellent problem-solving abilities, and the ability to collaborate effectively with business stakeholders and cross-functional teams to drive successful marketing initiatives.Key roles & responsibilities :- Design, configure, and implement marketing campaigns and customer journeys using SAS CI 360.- Understand client business requirements and translate them into effective technical solutions.- Develop personalized marketing strategies by leveraging SAS CI 360 modules like Campaign, Engage, Discover, and Audience.Campaign Management & Execution :- Build, execute, and monitor multi-channel campaigns (email, web, mobile, social).- Ensure campaigns are delivered on time, error-free, and aligned with business goals.- Perform campaign testing (A/B testing, control groups, etc.) and track performance metrics.Analytics & Insights : - Analyze customer data to generate actionable insights and recommend improvements.- Use SAS CI 360 analytics capabilities to evaluate campaign performance and ROI.- Support marketing teams with reporting dashboards, predictive modeling, and audience analysis.Technical Support : - Integrate SAS CI 360 with other enterprise systems such as CRM, data warehouses, and external platforms.- Work with APIs and data connectors for real-time personalization.- Troubleshoot technical issues, perform root cause analysis, and provide timely resolutions.Stakeholder Management : - Partner with marketing, analytics, and IT teams to ensure smooth execution of customer intelligence strategies.- Provide training, knowledge transfer, and documentation to end-users and internal teams.- Act as a subject matter expert (SME) for SAS CI 360 capabilities and best practices.Required qualifications & experience : - Bachelors/Masters degree in Computer Science, Information Technology, Statistics, or related field.- 4-6 years of hands-on experience in SAS CI 360 (Customer Intelligence 360) implementation and support.- Strong expertise in campaign design, execution, and optimization.- Experience in marketing automation tools, customer analytics, and audience segmentation.- Proficiency with SQL, data manipulation, and ETL concepts.- Solid understanding of digital marketing channels (email, web, mobile, push notifications).- Familiarity with data modeling, customer journey mapping, and marketing KPIs.Good to have : - Knowledge of cloud platforms (Azure, AWS, GCP) and SaaS-based marketing solutions.- Exposure to Python, R, or other analytics tools for advanced customer modeling.- Experience in API integrations and real-time decisioning engines.- Certification in SAS CI 360 or SAS Marketing Automation.Soft skills : - Strong analytical and problem-solving skills.- Excellent verbal and written communication skills.- Ability to manage multiple projects and stakeholders simultaneously.- Proactive, detail-oriented, and adaptable to fast-paced environments (ref:hirist.tech)
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SAS CI 360 Consultant
1 week ago
Chennai, Tamil Nadu, India Xerago Full time ₹ 8,00,000 - ₹ 18,00,000 per yearDescription : We are seeking an experienced SAS CI 360 consultant to join our team and play a critical role in managing, implementing, and optimizing customer intelligence solutions using SAS CI 360 platform. The ideal candidate will have a solid background in marketing automation, campaign management, data-driven decision-making, and customer...
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Xerago - Senior Marketing Data Analyst
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Chennai, India Xerago Full timeCompany Description. Xerago is a Digital Impact Consulting and Services company that helps senior managers across digital, technology, and marketing functions in mid-market and large enterprises to deliver impact on customer-facing digital priorities. With over 15 years of experience, Xerago has partnered with 50+ global clients across 25 countries,...
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Xerago - UI/UX Manager
2 weeks ago
Chennai, India Xerago Full timeDescription : We are hiring a Strategy & Design Manager to lead both client projects and in-house product design. This is not a traditional Photoshop role. The ideal candidate Should have hands-on expertise with AI-powered creative tools and modern web/UI technologies, along with the ability to explore emerging AI initiatives and help Xerago become an...
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Xerago - Senior Marketing Data Analyst
1 week ago
Chennai, India Xerago Full timeDescription : Recognized for its expertise in AI, ML, Martech, and creative UX, Xerago drives strategic campaigns and data-driven marketing. Clients span various industries including Financial Services, Retail, Technology, andThis is a full-time on-site role located in Chennai for a Senior Marketing Data Analyst. The Senior Marketing Data Analyst will be...
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Xerago - MarTech Lead
1 week ago
Chennai, India Xerago Full timeDescription :We are seeking a skilled and experienced MarTech Lead to lead our marketing technology initiatives across platforms and teams. The ideal candidate will bring expertise in multiple marketing automation tools, data and database management, platform integrations, and campaign deployment.This role requires strategic and technical capabilities to...
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Mba Fresher
2 weeks ago
Chennai, India Xerago Full time**Role: Social Media Executive** **Responsibilities**: - Source ideas for creating social media posts. - Create and publish posts on behalf of key Xerago personnel, on their respective social media accounts. - Diligent reporting of content performance - Engage with the audiences that respond to the posts. - Explore different kinds of social media post...
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Xerago - MarTech Lead - Data Analytics
5 days ago
Chennai, India Xerago Full timeJob Summary :We are seeking a highly skilled and experienced MarTech Lead to lead our marketing technology initiatives across platforms and teams. The ideal candidate will bring deep expertise in multiple marketing automation tools, data and database management, platform integrations, and campaign deployment. This role requires both strategic and technical...
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Presales Executive
5 days ago
Chennai, Tamil Nadu, India Xerago Full timeThis is not a Business Development or Inside Sales role. Instead, this role is about solutioning—understanding customer challenges and crafting tailored strategic proposals that position Xerago’s capabilities as the best-fit solution. Key Responsibilities **Craft Solutions That Drive Business Impact** - Develop tailored solutions that help prospects...
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UI/UX Manager
2 weeks ago
Chennai, Tamil Nadu, India Xerago Full time ₹ 12,00,000 - ₹ 36,00,000 per yearWe are hiring a Strategy & Design Manager to lead both client projects and in-house product design. This is not a traditional Photoshop role. The ideal candidate Should have hands-on expertise with AI-powered creative tools and modern web/UI technologies, along with the ability to explore emerging AI initiatives and help Xerago become an AI-first company....
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UI/UX Manager
1 week ago
Chennai, Tamil Nadu, India Xerago Full time ₹ 6,00,000 - ₹ 18,00,000 per yearDescriptionWe are hiring a Strategy & Design Manager to lead both client projects and in-house product design. This is not a traditional Photoshop role. The ideal candidate Should have hands-on expertise with AI-powered creative tools and modern web/UI technologies, along with the ability to explore emerging AI initiatives and help Xerago become an AI-first...