Marketing Director-Banking

1 month ago

Gurugram, India Intellect Design Arena Ltd Full time

JD

Role-Marketing Director

Grade-VP

Location-Gurgaon

Reporting-CMO

Exp-17-21

Mode of Working-Office

Mandatory-Fintech/Global Bank/Exp in Lending, Core Banking



Purpose

● You will be responsible for strategic planning, identifying and analysing customer demand, developing the annual marketing plan, building campaign programs, generating and managing the funnel, planning and running campaigns and events, working with press and industry analysts, liaising with senior stakeholders, and managing the budget to maximize return on Marketing Investment.


● End-to-end marketing of complex digital projects – working with highly skilled multidisciplinary/cross functional teams both on-shore and off-shore – and ensuring our client’s expectations are managed and met


Key Accountabilities

● Lead Marketing for Lending, Cards, Core Banking amongst other Banktech solutions.

● Lead Regional Marketing for select countries as per Business need and holistically own the mandate of driving Brand, Thought Leadership, Media and business initiatives.

● Develop global campaigns / marketing initiatives, to meet the specific regional goals and market opportunity, ensuring alignment with senior stakeholders;

● Industrialize and develop global campaign topics and global launch plans based on the needs of targeted buyers across relevant banking and finance segments;

● Support an appropriate mix of integrated campaign tactics, including major events, event series, round

tables, email, webinars, telemarketing, social media, etc., to support the Regions;

● Report on KPIs, track results, manages the lead qualification and handover process to Inside Sales.

● Authoring white papers, blogs. Create new format content with key industry partnerships.

● Working with customers on joint press releases and also to create new opportunities to heighten Brand Awareness + recognition in the market.

● As a senior member of the team, you will also be required to guide, mentor team members.


Required Skills / Abilities

* Experience: 15+ year in operational/field marketing or similar functions

* Having Banking / Banktech experience is a must.

* Product Management (Digital Marketing Platform strategy, development, positioning and market launch)

* Digital Transformation programs (Strategy, Technology, Execution & Adoption)

* Developing strategic partnerships & alliances with digital agencies, analyst firms & technology companies.

* Business development, managing corporate business plans and driving Enterprise-wide initiatives

* Strong track record of B2B field marketing and demand generation (especially lead generation and nurturing,

marketing campaign execution and measurement);

* Experience of market research analytics, strategic planning, campaign development, budget management,

events, email and nurturing, digital and social media;

* Should be able to build campaigns and drive thought leadership through Brand Strategy, Content Marketing, Creative Development, Marketing Automation, Growth Hacking, Online Reputation Management

* Hands-on experience and proficiency with marketing automation platforms (Hubspot, GA, , Marketo, Eloqua or the like), and Salesforce is required;

* Good track record of marketing or sales operations in B2B field marketing or in demand generation;

* Technology-savvy, with keen interest in emerging technologies and ‘all things digital’;

● Bachelor’s degree in Marketing, Business or Communications required.


● Excellent communication and client management skills.

● Must be a self-starter, who is able to work in a fast paced dynamic environment.

● Open for travel on demand as deemed necessary for the project delivery


What We Offer

● A multifaceted job with a high degree of responsibility and a broad spectrum of opportunities.

● The chance to work on some of the most challenging, relevant problems in financial services & technology.


About Us:

Intellect Design Arena Ltd is an enterprise-grade financial technology leader, providing composable and intelligent solutions for futuristic global financial institutions across 57 countries. Intellect’s revolutionary First Principles Thinking-based Enterprise Connected Intelligence Platform, eMACH.ai, is the most comprehensive, composable, and intelligent open finance platform in the world. With an impressive array of 329 microservices, 535 events, and over 1757 APIs, eMACH.ai enables financial institutions to design and deploy future-ready technology solutions that provide a significant global competitive edge.


With three decades of domain expertise, Intellect offers a full spectrum of banking and insurance technology products through four lines of business: Global Consumer Banking (iGCB), Global Transaction Banking (iGTB), IntellectAI and Digital Technology for Commerce (iDTC). Intellect is a pioneer in applying Design Thinking and our 8012 FinTech Design Center, the world's first Design Center dedicated to Design Thinking Principles, underscores our commitment to continuous and impactful innovation, addressing the ever-growing need for digital transformation. We proudly serve over 270 customers worldwide, supported by a diverse workforce of solution architects and domain and technology experts in major global financial hubs. For more information about Intellect, visit


We are looking forward to connecting with you and the entire TAG team responsible for posting jobs on various portals in a meeting so that we can take them through the content process

  • Intellect Design Arena Ltd | Marketing Director-Banking | gurugram

    1 month ago

    gurugram, India Intellect Design Arena Ltd Full time

    JD Role-Marketing Director Grade-VP Location-Gurgaon Reporting-CMO Exp-17-21 Mode of Working-Office Mandatory-Fintech/Global Bank/Exp in Lending, Core Banking Purpose ● You will be responsible for strategic planning, identifying and analysing customer demand, developing the annual marketing plan, building campaign programs, generating and managing the...

  • Vice President Product Marketing-Banking

    1 month ago

    Gurugram, India Intellect Design Arena Ltd Full time

    JD Role-Marketing Director Grade-VP Location-Gurgaon Reporting-CMO Exp-17-21 Mode of Working-Office Mandatory-Fintech/Global Bank/Exp in Lending, Core Banking Purpose ● You will be responsible for strategic planning, identifying and analysing customer demand, developing the annual marketing plan, building campaign programs, generating and managing the...

  • Director of Product Marketing

    3 weeks ago

    Gurugram, India Silverpush Full time

    Company Description Silverpush is a global leader in AI-powered video advertising solutions, dedicated to delivering creative and impactful campaigns without using personal data. With a presence in 25+ countries, Silverpush focuses on personalized and contextually relevant advertising experiences that drive engagement and conversion for brands worldwide....

  • Director

    1 month ago

    Gurugram, India Incedo Inc. Full time

    Profile Brief:As a Data & AI Delivery Director for Banking, you will play a pivotal role in driving and shaping client engagements within the BFSI sector. Leading a team of 40+ banking analytics, data science, and data engineering professionals, you will leverage your deep experience in data science and your understanding of data engineering to deliver...

  • Director

    1 month ago

    Gurugram, India Incedo Inc. Full time

    Profile Brief: As a Data & AI Delivery Director for Banking, you will play a pivotal role in driving and shaping client engagements within the BFSI sector. Leading a team of 40+ banking analytics, data science, and data engineering professionals, you will leverage your deep experience in data science and your understanding of data engineering to deliver...

  • Acuity Knowledge Partners

    2 months ago

    Gurugram, India Acuity Knowledge Partners Full time

    Job Purpose:- We are looking for a passionate, energetic individual to join our Investment Banking division.- You will be part of team working as an extension to our global clients. Key Responsibilities:- Maintaining high quality in the below workflows by performing quality checks, providing training, mentoring and upskilling juniors:.- Overseeing the...

  • Managing Director, Global Markets Technology

    1 month ago

    Gurugram, India Mancer Consulting Services Full time

    Job Title: Managing Director, Global Markets TechnologyDepartment: Global Markets TechnologyJob Summary:We are seeking a strategic and dynamic Managing Director of Global Markets Technology to lead and drive the technological vision, innovation, and delivery for our Global Markets division. This senior leadership role requires a proven track record of...

  • Managing Director, Global Markets Technology

    1 month ago

    Gurugram, India Mancer Consulting Services Full time

    Job Title: Managing Director, Global Markets TechnologyDepartment: Global Markets TechnologyJob Summary:We are seeking a strategic and dynamic Managing Director of Global Markets Technology to lead and drive the technological vision, innovation, and delivery for our Global Markets division. This senior leadership role requires a proven track record of...

  • Managing Director, Global Markets Technology

    1 month ago

    Gurugram, India Mancer Consulting Services Full time

    Job Title: Managing Director, Global Markets Technology Department: Global Markets Technology Job Summary: We are seeking a strategic and dynamic Managing Director of Global Markets Technology to lead and drive the technological vision, innovation, and delivery for our Global Markets division. This senior leadership role requires a proven track record of...

  • Axtria - Director - Product Management

    3 weeks ago

    Gurugram, India Axtria - Ingenious Insights Full time

    - As an experienced Product Management, collaborate with senior leadership, client success team, architects, user experience designers, engineers, testers, and project owners to deliver solutions. JOB OBJECTIVE: The role of Sr. Manager / Director, Product Management is responsible for driving and delivering a world-class strategy for a suite of Axtria...

  • Investment Banking Associate

    2 weeks ago

    Gurugram, India Acuity Knowledge Partners Full time

    Basic InformationPosition Title AssociateExperience Level3-4 YearsDepartmentInvestment BankingLocationGurgaonJob PurposeAcuity is currently looking for dedicated and motivated individuals who have strong leadership, organizational and teamwork skills for its Investment Banking team based in Gurgaon.Key ResponsibilitiesWill be responsible for working as part...

  • Investment Banking Associate

    2 weeks ago

    Gurugram, India Acuity Knowledge Partners Full time

    Basic Information Position Title Associate Experience Level 3-4 Years Department Investment Banking Location Gurgaon Job Purpose Acuity is currently looking for dedicated and motivated individuals who have strong leadership, organizational and teamwork skills for its Investment Banking team based in Gurgaon. Key Responsibilities Will be responsible for...

  • Investment Banking Associate

    2 weeks ago

    Gurugram, India Acuity Knowledge Partners Full time

    Basic InformationPosition Title AssociateExperience Level3-4 YearsDepartmentInvestment BankingLocationGurgaonJob PurposeAcuity is currently looking for dedicated and motivated individuals who have strong leadership, organizational and teamwork skills for its Investment Banking team based in Gurgaon.Key ResponsibilitiesWill be responsible for working as part...

  • Aurum Equity Partners

    2 days ago

    Gurugram, India Aurum Equity Partners LLP Full time

    The Associate role at Aurum Equity Partners LLP is for candidates with prior experience of minimum 2 years in Investment Banking/ Private Equity (IBD/PE) along with a Chartered Accountancy, CFA Level 2 or post- graduate (MBA or equivalent) education from IIM's / IIT's or reputed Tier I B- Schools / Engineering- Schools. End- to- End transaction...

  • Business Banking Advisor

    6 months ago

    Gurugram, Haryana, India RJ MORTGAGE & FINANCE PVT LTD Full time

    **Position Summary**: The Business Banking Advisor is responsible for providing financial solutions and advisory services to small and medium-sized business clients. This role involves understanding clients' business needs, offering tailored banking products and services, and ensuring a high level of client satisfaction. The advisor works closely with...

  • Managing Director

    2 weeks ago

    Gurugram, India Valkyrie People Consulting Full time

    Job Title: Managing Director (MD)Industry: Food & Beverage (F&B)Location: Gurugram, IndiaKey Responsibilities:Provide strategic direction and leadership for the overall operations, growth, and profitability of the F&B business.Oversee the development and implementation of business plans, ensuring alignment with market trends and company goals.Lead all...

  • Managing Director

    2 weeks ago

    Gurugram, India Valkyrie People Consulting Full time

    Job Title: Managing Director (MD) Industry: Food & Beverage (F&B) Location: Gurugram, India Key Responsibilities: Provide strategic direction and leadership for the overall operations, growth, and profitability of the F&B business. Oversee the development and implementation of business plans, ensuring alignment with market trends and company goals. Lead...

  • Managing Director

    2 weeks ago

    Gurugram, India Valkyrie People Consulting Full time

    Job Title: Managing Director (MD)Industry: Food & Beverage (F&B)Location: Gurugram, IndiaKey Responsibilities:Provide strategic direction and leadership for the overall operations, growth, and profitability of the F&B business.Oversee the development and implementation of business plans, ensuring alignment with market trends and company goals.Lead all...

  • Investment Banking Associate

    2 months ago

    gurugram, India Acuity Knowledge Partners Full time

    Key Responsibilities:Will be responsible for working as part of the dedicated team for an investment bankSupporting our clients on multiple industries including IT/ BPO, Telecom, Consumer, Pharma, Infrastructure, Healthcare, Retail and Industrials, Energy & Power, Metals & Mining, FIG, ECM, DCM among others and preparing pitch books, industry overviews,...

  • Investment Banking Associate

    2 months ago

    Gurugram, India Acuity Knowledge Partners Full time

    Key Responsibilities:Will be responsible for working as part of the dedicated team for an investment bankSupporting our clients on multiple industries including IT/ BPO, Telecom, Consumer, Pharma, Infrastructure, Healthcare, Retail and Industrials, Energy & Power, Metals & Mining, FIG, ECM, DCM among others and preparing pitch books, industry overviews,...