Content Strategist

4 weeks ago

Gurugram, India Novatr Full time

Who are we, What are we onto, and Why join Novatr-land?

In 2021, Novatr began as a dream at a tiny garage in the bustling lanes of Delhi. This dream was to empower every architect, engineer, and AEC professional with cutting-edge technology skills and help them realize their true potential. The AEC (Architecture-Engineering-Construction) industry is on the brink of a technological revolution, and we take pride in creating world-class, industry-relevant curriculums and innovative learning experiences that the world has never seen before.

Founded by visionary architects and engineers, and backed by leading investors like Y Combinator and Powerhouse Ventures, we are fully committed to building the people who are building a better tomorrow. The world needs bold solutions and bold people to make things happen. Our mission is to empower every AEC professional through technology and innovative learning experiences. And guess what? We want YOU to be a part of this exhilarating journey


What do we expect from you?

As a Content Strategist at Novatr, your role is to shape and guide the content that drives our brand’s mission forward. You'll be responsible for creating and executing a comprehensive content strategy that enhances our visibility, engagement, and educational value in the AEC industry. This role requires a blend of creative and analytical thinking, a deep understanding of our audience, and the ability to drive measurable results.


Who are we looking for?


You are/demonstrate:

  • A visionary storyteller: You have the ability to craft compelling narratives that resonate with our audience, conveying complex ideas in a way that’s engaging and impactful. You understand the power of storytelling in driving brand engagement and loyalty.
  • Analytically driven: You make content decisions based on data, using metrics and analytics to refine and optimize content strategy. You are comfortable with tools that measure content performance and are constantly seeking ways to improve based on insights.
  • Collaborative and communicative: You excel at working with cross-functional teams, including marketing, product, and sales, to ensure that content aligns with broader business goals. You communicate effectively to bring ideas to life and drive projects forward.
  • A strategic thinker: You can see the big picture and understand how each piece of content fits into the overall strategy. You’re skilled at planning and executing content initiatives that align with business objectives and drive measurable results.

You’re good at:


  • Developing and executing content strategies: You can create comprehensive content strategies that align with brand goals, audience needs, and market trends. You’re skilled at planning content calendars, setting KPIs, and ensuring that all content initiatives are cohesive and effective.
  • Content creation and curation: You have a strong background in content creation, whether it’s writing, editing, or overseeing multimedia content. You know how to curate and repurpose content to maximize its impact and reach.
  • SEO and content optimization: You understand the importance of SEO in content strategy and have experience in optimizing content for search engines to increase organic traffic. You’re familiar with best practices and can implement them to improve content visibility.
  • Analyzing content performance: You have experience in using analytics tools to measure content performance, assess ROI, and refine strategies based on data. You’re always looking to improve content effectiveness and engagement.

Extra Awesome if you are:


  • Experienced in the AEC industry: Knowledge of the Architecture, Engineering, and Construction industry is a huge plus. You understand the nuances and challenges of this field and can create content that speaks directly to professionals in this space.
  • Familiar with content marketing tools: Proficiency in content management systems, analytics platforms, and other content marketing tools is highly desirable. You can leverage these tools to streamline processes and optimize content strategies.
  • Passionate about education and technology: You have a strong interest in the intersection of education and technology, particularly in how it can empower professionals to grow and innovate. Your passion drives you to create content that educates and inspires.

Required Experience:


  • 3-5 years of experience in content strategy or a related field: You’ve spent 3-5 years developing and executing content strategies that drive engagement and achieve business objectives. Your experience includes working across various content formats and channels.
  • Proven track record in content creation: You have a portfolio that showcases your ability to create high-quality content that resonates with audiences and achieves measurable results. You’ve worked on content campaigns that have driven significant growth or engagement.
  • Strong SEO and digital marketing skills: You have a solid understanding of SEO and digital marketing principles, and you’ve successfully implemented them in previous roles. Your ability to optimize content for search engines and user experience is one of your strengths.
  • Experience working with cross-functional teams: You’ve collaborated with various departments to ensure that content aligns with broader business goals. You’re comfortable working with stakeholders at all levels of the organization.


Why be part of this journey?

  • Impactful Work: Contribute to a startup journey that’s transforming the AEC industry. Your work will directly impact the growth and success of professionals in this space.
  • Career Growth: Be part of a rocketship career path with opportunities for rapid growth and professional development.
  • Innovative Culture: Join a young, vibrant work culture that values creativity, collaboration, and continuous learning.
  • Perks and Benefits: Enjoy competitive compensation, health insurance, team outings, free snacks, and more.


Launchpad Details:

  • Trajectory: Full-time
  • Lift-off Point: Gurugram, Haryana


Connect with Us:

  • Website: Novatr About Us
  • : Novatr Page

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