Adobe Campaign Lead

3 days ago

Mumbai, India Impetus Career Consultants Private Limited Full time

Description :Key Responsibilities :- Lead and support Adobe Campaign implementations, ensuring alignment with business and technical requirements.- Design and develop schemas, technical workflows, campaigns, and integrations with external data sources such as CRMs and other platforms.- Collaborate with stakeholders to analyze business needs, define requirements, and design scalable marketing automation solutions.- Prepare and maintain technical design documents, ensuring adherence to best practices and coding standards.- Work closely with cross-functional teams to deploy, test, and optimize campaigns for performance and scalability.- Provide technical guidance and mentorship to development teams and ensure delivery quality.- Troubleshoot and resolve technical issues related to Adobe Campaign configurations, workflows, or integrations.- Participate in client discussions to understand new use cases, recommend improvements, and ensure optimal campaign performance.- Contribute to establishing and improving best practices, performance tuning, and deployment methodologies for Adobe Campaign.- Ensure all deliverables meet high-quality standards and are delivered within agreed Skills & Qualifications :- 5+ years of hands-on experience in Adobe Campaign (Classic or Standard) development and support.- Proven experience in designing schemas, campaigns, workflows, and integrations with external systems such as CRMs.- Strong understanding of relational databases and data modeling concepts.- Proficiency in HTML, CSS, and JavaScript for campaign personalization and email template customization.- Solid understanding of deployment methodologies and performance optimization techniques for Adobe Campaign.- Ability to analyze requirements, provide accurate estimations, and ensure high-quality technical delivery.- Excellent communication skills and experience in client interaction and stakeholder management.- Strong problem-solving and troubleshooting Skills :- Experience with Adobe Experience Cloud (AEC) and integration with other Adobe tools.- Knowledge of SQL scripting and API integrations.- Familiarity with Agile methodologies and version control tools (e.g., Git).- Experience mentoring junior developers and managing small technical teams (ref:hirist.tech)

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