Lead Salesforce Marketing Cloud Engineer
2 weeks ago
We are looking for an experienced Salesforce Marketing Cloud Technical Lead to lead the. design, development, and implementation of marketing automation solutions using Salesforce Marketing Cloud.
- The ideal candidate will have a deep understanding of Salesforce Marketing Cloud functionality and configuration, as well as experience leading technical teams and collaborating with cross-functional stakeholders.
Roles &Responsibilities :
- Lead the technical design and implementation of Salesforce Marketing Cloud solutions to meet business requirements.
- Collaborate with stakeholders to gather and analyses requirements and translate them into technical solutions.
- Design and build marketing automation journeys, including email campaigns, customer journeys, and personalized experiences.
- Configure and customize Salesforce Marketing Cloud functionalities such as Email Studio, Journey Builder, Automation Studio, and Audience Builder.
- Develop and maintain custom AMP script and SQL queries for data manipulation and personalization.
- Lead integration efforts between Salesforce Marketing Cloud and other systems such as CRM platforms, data warehouses, and third-party applications.
- Provide technical guidance and mentorship to junior team members, ensuring best practices are followed and solutions are implemented efficiently.
- Collaborate with cross-functional teams including marketing, sales, and IT to ensure alignment of marketing automation initiatives with overall business objectives.
- Stay current with the latest Salesforce Marketing Cloud features, releases, and best practices, and provide recommendations for continuous improvement.
- Troubleshoot and resolve technical issues related to Salesforce Marketing Cloud implementations, integrations, and automation processes.
Qualifications :
- Bachelor s degree in computer science, Information Technology, or related field.
- Have performed IP whitelisting.
- Salesforce Marketing Cloud certifications such as Marketing Cloud Email Specialist, Marketing Cloud Developer, or Marketing Cloud Consultant.
- Minimum of 4 years of experience working with Salesforce Marketing Cloud, with demonstrated expertise in configuration, customization, and implementation.
- Proficiency in AMP script, SQL, and other scripting languages used in Salesforce Marketing Cloud.
- Experience leading technical teams and managing complex projects from inception to completion.
- Strong communication and collaboration skills, with the ability to effectively communicate technical concepts to non-technical stakeholders.
- Ability to prioritize and manage multiple projects simultaneously in a fast-paced environment.
- Experience with Agile methodologies and project management tools is a plus.
Skills : Salesforce,journey Builder,email Campaigns,email Studio,audience Builder,automation Studio,agile Methodologies,data Warehouses,amp Script,crm Platforms,ip Whitelisting,sql Queries,salesforce Marketing Cloud.
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