CRM Project Manager

3 weeks ago

Mumbai, Maharashtra, India Schbang Full time

Job Title: CRM Manager

Location: [Mumbai]

Role Overview:

We are looking for a CRM Manager to plan, strategize, and oversee CRM initiatives for multiple client accounts. You will manage end-to-end CRM projects, leverage social listening analytics, and ensure optimal platform utilisation to drive customer engagement and business outcomes. The role involves acting as a bridge between client teams and internal delivery, with strong focus on execution excellence and data-driven decision-making.

Experience Required:

  • 2-4 years in CRM Executive/Manager roles with hands-on experience in CRM platform management and social listening analytics

Key Responsibilities:

CRM Strategy & Execution

  • Act as a bridge between client teams and internal delivery for CRM-related projects
  • Own end-to-end execution of CRM initiatives – planning, solutioning, launch, optimisation, and reporting
  • Document client requirements, build solution plans, and manage CRM workflows
  • Map platform capabilities (HubSpot, Salesforce, Zoho, etc.) to client business goals
  • Support data and reporting needs, deriving actionable insights for continuous improvement
  • Handle 3–5 client accounts simultaneously, depending on complexity

Marketing Workflows & Integrations

  • Strong understanding of marketing workflows, campaign setup, lead tracking, and integrations (APIs, webhooks)
  • Collaborate with marketing and sales teams to implement data-driven CRM strategies aligned with business goals
  • Design and execute targeted marketing campaigns, optimising them for engagement, retention, and ROI

Social Listening & Analytics

  • Utilise social listening tools to monitor brand and industry conversations, sentiment, and trends
  • Extract actionable insights to enhance customer segmentation, communication, and overall CRM strategy
  • Prepare regular reports with KPIs, insights, and strategic recommendations

Key Requirements:

  • Bachelor's degree in Marketing, Business, or a related field
  • Proficiency in at least one CRM platform (HubSpot, Salesforce, Zoho)
  • Strong analytical skills with proficiency in data analysis tools (Excel, Google Analytics, etc.)
  • Excellent communication, documentation, and stakeholder management skills
  • Experience in BFSI or Retail verticals is an advantage
  • Ability to prioritise and manage multiple projects simultaneously
  • Detail-oriented with a strong problem-solving mindset

Why Join Us?

Be a part of Schbang's growing CRM team, driving digital transformation and customer engagement strategies for leading brands across sectors.

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