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Manager - Marketing/Public Relations & Content Writing

1 month ago

Mumbai, India Recruit Me Full time

Profile for: PR & Content Writing

Location: Worli, Mumbai

Budget: Up to 15 Lacs

Company: Confidential (NBFC Firm)

Job Role & Responsibility :


- Develop and execute PR strategies to promote our company and its products/services

- Write and edit product and press releases, media pitches, and other PR materials

- Build and maintain relationships with media outlets, journalists, and influencers

- Conduct research to identify media opportunities and stay updated on industry trends

- Create engaging and informative content for our website, blog, and social media channels

- Collaborate with cross-functional teams to ensure consistent messaging and brand voice

- Optimize content for SEO to increase organic traffic and improve search rankings

- Monitor and analyze PR and content performance metrics to identify areas for improvement

- Stay up-to-date with industry news and developments to generate fresh and relevant content ideas

Job requirement/Skills :


- Bachelor's degree in Communications, Journalism, Public Relations, or a related field

- Proven experience in PR and content writing, preferably in a similar industry

- Exceptional writing and editing skills with a keen eye for detail

- Strong understanding of PR strategies and tactics

- Familiarity with SEO best practices and content optimization techniques

- Proficiency in using PR tools and platforms

- Excellent communication and interpersonal skills

- Ability to work independently and meet deadlines

- Creative mindset with the ability to think outside the box

- Preferred experience in BFSI Sector

(ref:iimjobs.com)

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