Public Relations

6 months ago

Mumbai, India Fashion TV India Full time

**Job description - PR (public relations)**

**About Us**:
Fashion TV founded in 1997 by Michel Adam, is an international fashion and lifestyle broadcasting television channel. With over 28 different business verticals - Real-estate, Salons, Spa, Gym, Franchise, Digital marketing and more. Refer website for more details.

**Required exp - 2+ yrs relevant in PR**

**Job Summary**:
**Key Responsibilities**:
**Media Relations**:

- Cultivate and maintain relationships with journalists, editors, and other media professionals.
- Pitch story ideas and press releases to relevant media outlets.
- Respond to media inquiries and coordinate interviews.
- Monitor media coverage and prepare reports on media impressions.

**Content Creation**:

- Develop and write press releases, articles, and other content for both traditional and digital media.
- Create compelling storytelling content that aligns with the company's messaging and values.
- Manage and update content on the company's website and social media platforms.

**Event Management**:

- Plan and execute press conferences, product launches, and other PR events.
- Coordinate media attendance and coverage for events.
- Ensure a positive and consistent brand representation at all events.

**Crisis Communication**:

- Develop crisis communication plans and act as a spokesperson during crisis situations.
- Work closely with senior management to address and mitigate potential reputational issues.

**Collaboration**:

- Collaborate with internal teams, including marketing, sales, and corporate communications, to align PR strategies with overall business goals.
- Provide PR support for marketing campaigns and initiatives.

**Measurement and Reporting**:

- Track and analyze the effectiveness of PR campaigns.
- Prepare regular reports on key PR metrics and share insights with the management team.

**Qualifications and Skills**:

- Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
- Proven experience in a PR role, preferably in a similar industry.
- Strong written and verbal communication skills.
- Excellent interpersonal and relationship-building abilities.
- Familiarity with digital marketing and social media platforms.
- Ability to work under pressure and handle crisis situations with tact.
- Creative thinking and problem-solving skills.
- Strong organizational and project management skills.

**Salary**: Up to ₹30,000.00 per month

Schedule:

- Day shift

**Speak with the employer**
+91 7208007285

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