SEO Lead

3 weeks ago


Bengaluru, Karnataka, India Appiness Interactive Full time

Title: SEO Lead

Roles and responsibilities:

- Developing and executing SEO strategies that drive organic growth across digital platforms.

- Conducting comprehensive keyword research to identify opportunities for content optimization and new content creation.

- Optimizing on-page elements such as meta tags, headers, and content to improve search engine rankings.

- Monitoring and analyzing website performance using SEO tools like Google Analytics, SEMrush, and Ahrefs, providing actionable insights for continuous improvement.

- Collaborating with content creators to ensure SEO best practices are integrated into our content development process.

- Staying updated on the latest SEO trends and algorithm changes, and adapting strategies accordingly to maintain competitive edge.

- Conducting technical SEO audits to identify and fix issues that could hinder website performance.

- Building and executing link-building strategies to enhance domain authority and search Experience in SEO with a proven track record of driving organic growth.

- Strong analytical skills and are proficient in using SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.

- Deep understanding of on-page and technical SEO best practices.

- Skilled in keyword research and content optimization to align with search intent and drive traffic.

- Experience working in cross-functional teams, collaborating with content creators, marketers, and developers.

- Proactive, detail-oriented, and have a hands-on approach to problem-solving. Experience with AI-driven tools or the tech industry is a plus.

(ref:iimjobs.com)
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