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Equentis - Manager - Public Relations
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Description: Title: Manager Public Relations Reports: CMOBroader Role / Responsibilities: - Develop a marketing communications plan including strategy, goals, budget and tactics- Develop media relations strategy, seeking high-level placements in print, broadcast and online media- Coordinate all public relations activities- Direct social media team to engage audiences across traditional and new media- Leverage existing media relationships and cultivate new contacts within business and industry media- Manage media inquiries and interview requests- Create content for press releases, byline articles and keynote presentations- Monitor, analyze and communicate PR results on a quarterly basis- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.- Build relationships with thought leaders to grow industry awareness- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding Proven working experience in public relations required- Proven track record designing and executing successful public relations campaigns at both a local and national level- Strong relationships with both local and national business and industry media outlets- Exceptional writing and editing skills- Solid experience with social media including blogs, Facebook, Twitter, etc.- Event planning experience- BA/MA degree in Marketing, Advertising, Communications or a related discipline (ref:iimjobs.com)
