Co-Brand Product Manager

4 weeks ago

Mumbai, Maharashtra, India Outsized Full time

At Outsized, we match clients in financial services and management consulting to high-quality independent consultants and boutique/specialist firms for the execution of their key projects.

Our client a Global Payments Firm is currently engaged in a project for a leading bank in Saudi Arabia. To support with this, our client is looking to onboard a Co-Brand Product Manager to join there team.

Roles & Strategy & Development

- Define the value proposition of the co-brand product in alignment with both partners' brand strategies.

- Lead the end-to-end product lifecycle from ideation to launch and post-launch optimization.

- Conduct market and competitor analysis to guide product positioning and differentiation.

Partner Management

- Serve as the primary liaison between the bank/card issuer and the co-brand partner.

- Negotiate product features, marketing budgets, revenue share agreements, and joint go-to-market plans.

- Manage the partner relationship to ensure alignment and resolve issues & Marketing Support

- Collaborate with marketing teams on campaigns, card acquisition strategies, and brand alignment.

- Support the design of onboarding journeys and promotional activities to drive customer acquisition and usage.

Portfolio Management & Optimization

- Monitor product performance (spend, acquisition, attrition, profitability).

- Track and analyze key metrics: activation rates, spend per account, portfolio profitability, etc.

- Recommend and implement enhancements to drive growth and engagement.

Compliance & Risk

- Ensure co-brand programs comply with internal policies, regulatory requirements, and card network rules.

- Work with legal and compliance teams to ensure partner agreements and product materials are compliant.

Cross-Functional Leadership

- Work closely with teams across product, marketing, risk, legal, finance, operations, and IT.

- Coordinate onboarding of new co-brand partners including card design, tech integration, and operational readiness.

Knowledge and Experience

- 5-8 years of experience in card product management, preferably in co-brand or affinity programs.

- Experience working with card networks.

- Strong understanding of P&L drivers in card portfolios (interchange, interest income, acquisition cost, etc.).

- Proven ability to manage complex partnerships and multiple stakeholders.

- Bachelor's degree in Business, Finance, Marketing or related field.

This is a contractual role of 12 months, based in Riyadh, KSA.

(ref:iimjobs.com)

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