Campaign Executive
4 weeks ago
Job Role: We are looking for a dynamic and organized Campaign Executive to join our Campaigns team. You will play a key role in planning, executing, and optimizing campaigns across various platforms to achieve our business objectives. The ideal candidate should have excellent communication skills, a passion for marketing, and the ability to work collaboratively within a team.Job Location: ChennaiWhat you'd Do?- Campaign Planning & Execution: - Assist in the creation and execution of marketing campaigns across channels (e.g., SMS, WhatsApp, RCS, IVR, Email). - Work with internal teams to ensure campaign assets (e.g., contents, data, visuals) are ready for distribution. - Coordinate campaign schedules and deadlines to ensure timely execution. - Monitoring & Reporting: - Track and analyze the performance of campaigns using analytics tools. - Generate regular reports on campaign performance, providing insights and recommendations for improvements. - Monitor key metrics such as engagement, conversion rates, traffic, and ROI. - Collaboration: - Work closely with customer success, and sales teams to align campaign goals with business objectives. - Support the development of targeted campaign strategies, ensuring they resonate with the target audience. - Market Research: - Conduct research to identify market trends and audience insights, which can help refine campaign strategies. - Stay up-to-date with industry trends, new technologies, and competitive activities. - Customer Engagement: - Assist in the development of messaging strategies to engage customers and increase brand loyalty. - Respond to customer inquiries or feedback related to campaigns on ticketing tool or other platforms.What You'd Have?- A bachelors degree in marketing, business, communications, or a related field (preferred). - 0-2 years of experience in marketing, advertising, or campaign management. - Experience with digital marketing tools (Google Ads, Facebook Ads, Google Analytics, etc.) is a plus. - Strong communication skills, both written and verbal. - Excellent organizational skills with the ability to manage multiple projects simultaneously. - Proficient in Microsoft Office Suite (Excel, Word, PowerPoint). - Basic knowledge of performance and content marketing. - Ability to work under pressure and meet deadlines. - Attention to detail and problem-solving skills. - Creative thinking and ability to adapt to changing market conditions. - Team player with the ability to work independently when necessary. - Strong analytical mindset and data-driven approachWhy Join Us?At Karix, we offer more than just a job — we offer an opportunity to make an impact. Here’s what you’ll love about working with us:- Challenging Work: You’ll tackle real-world marketing challenges that ensure no two days are the same. - Collaborative Culture: Join a team that values creativity, innovation, and collaboration. - Career Growth: Gain hands-on experience and expand your skillset in an environment that encourages learning and experimentation. - Diversity & Inclusion: We celebrate diversity and provide equal opportunities for all, regardless of race, gender, age, or background.
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