eMedEvents - Senior Content Writer

2 weeks ago


Hyderabad, India eMedEvents Full time

Roles & Responsibilities:

- Collaborate with the content team to create meaningful, plagiarism-free, and SEO-optimized content for blogs, news articles, websites, emails, and printed collateral.

- Develop content strategies that resonate with healthcare professionals, including branding messaging, social media posts, and content marketing plans.

- Research, outline, and write high-quality, accurate content about various medical and healthcare topics.

- Create content for various platforms, including blogs, articles, newsletters, social media, press releases, explainer videos, and corporate collateral.

- Stay informed on industry trends, advancements in patient care, and technologies relevant to medical content and content marketing strategies.

- Apply SEO best practices to ensure all content is optimized for search engines and aligned with marketing performance metrics.

- Work closely with SEO teams to produce content that is both engaging and search-engine friendly.

- Manage content publishing on WordPress and other content management systems.

- Write compelling ad copies, taglines, and promotional materials.

- Ensure all content is structured, engaging, and tailored to the target audience, particularly healthcare professionals.

- Maintain a tone and vocabulary suitable for a US-based audience.

- Produce error-free content that adheres to the company's style guidelines and the 4Cs of communication: Clarity, Content, Consistency, and Connection.

- Research organizations and societies to assist with grant applications and related content for medical conferences.

- Collaborate effectively with co-workers across all teams to ensure cohesive content Exceptional written and verbal communication skills.

- Strong organizational skills with the ability to manage multiple projects and deadlines.

- Familiarity with SEO best practices and digital marketing strategies.

- Experience with WordPress and other content management systems.

- A keen eye for detail and a commitment to producing high-quality, accurate content

(ref:iimjobs.com)

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