Area General Manager

3 days ago


Thiruvananthapuram, India Livspace Full time

Hi, Connections


Livspace #hiringalert


About Livspace :


Livspace is Building the world's first end-to-end interior design platform in India. We’re India's top online home improvement and interior destination for consumers and the world's first design automation platform for designers.


Profile: Area General Manager

Location:Trivandrum

Years of Experience: 6 -8 years


Role Overview:

The Area General Manager (AGM) will play a pivotal role in expanding Livspace's franchise network across designated regions. The AGM will identify potential cities, strategize franchise expansion, and ensure the successful onboarding of franchise partners. This role requires a proactive individual who can lead, guide, and train team members while building and nurturing relationships with potential franchise partners.

Key Responsibilities:

  1. Market Identification & Strategy:
  • Collaborate with the regional manager to identify high-potential cities for Livspace franchise expansion.
  • Conduct detailed market research to analyze building material data and identify key growth opportunities.
  1. Team Management & Collaboration:
  • Manage and work closely with assigned team members to collect, analyze, and call leads from potential areas.
  • Provide guidance, training, and support to ensure alignment with Livspace’s franchise selection criteria.
  1. Lead Generation & Meetings:
  • Scrutinize and shortlist the potential franchise profiles that align with Livspace’s standards.
  • Oversee the scheduling and alignment of meetings with interested prospects in target areas.
  1. Area Visits & Prospect Engagement:
  • Plan and execute weekly visits to potential franchise areas to understand market dynamics and strengthen connections.
  • Personally pitch Livspace’s franchise model to prospective partners, generating interest and driving conversions.
  1. Franchise Conversion & Onboarding:
  • Facilitate the onboarding process by converting the right profiles into Livspace franchise partners.
  • Ensure all necessary steps are completed to make new franchises operational and live within set timelines.
  1. Performance Management:
  • Achieve franchise onboarding targets and ensure KPIs are met consistently.
  • Regularly monitor progress and take corrective actions to address any challenges in franchise conversion.

Key Result Areas (KRAs):

  • Successful onboarding of new franchise partners.
  • Meeting and exceeding franchise onboarding targets.
  • Ensuring timely completion of franchise operational setup.

Qualifications and Skills:

  • Bachelor’s degree in business, marketing, or a related field (MBA preferred).
  • 6-8 years of experience in business development, franchise operations, or sales.
  • Proven track record in lead generation, partner onboarding, and target achievement.
  • Strong leadership and team management skills.
  • Excellent communication, negotiation, and interpersonal abilities.
  • Willingness to travel extensively to meet prospects and explore new markets.

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