Public Relations Executive
5 days ago
Job Description: Sr. PR Executive
Key Responsibilities:
· Media Relations & Engagement
· Create and strengthen media relations with the target media universe across sectors
· Engage in effective and impressive conversations with media, resulting in positive media outcome
· Ability to gauge and effectively pitch creative stories and campaigns to media
· Strategizing and Planning Communication Plans for Clients
· Affinity to reading and research-oriented media tracking
· Offering timely insights and sharing observations with seniors from time to time
· Meeting key 4-5 media through one-on-one meetings, at least once a week
Documentation:
· Effective co-ordination and tracking of coverage daily
· Maintaining a daily and weekly media coverage report for clients
· Maintaining updated media lists for relevant sectors
· Creating accurate status updates, media round reports, and other internal documents
· Drafting press releases, pitch notes, and any other content required for media consumption
Strategy:
· Assist senior team members during NBD pitch presentations
· Assist with creative ideas and effective media engagement solutions for PR campaigns
· Assist in day-to-day operations of the office
· Co-ordination with client representatives and company vendors ahead of the event or as and when required
· Any other responsibilities as assigned by superiors
Requirements:
· At least three to four years of PR (Public Relations) experience with an agency background. Experience in Tech, Ed-Tech, Healthcare, and Corporate is preferred
· Good Media Relation
· Ability to work and deliver under tight deadlines
· Prior experience and/ or willingness to work in an ambitious environment will be beneficial
· Enthusiastic, professional, creative with fresh ideas, and self-driven individual who is also a good team player
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