Marketing & Data Executive

4 weeks ago

Kannur, Kerala, India SYMPHONI HR Full time

Key Responsibilities

  • Mass Mailing & Campaign Management
  • Design, manage, and execute bulk mailing campaigns using mailing tools/platforms.
  • Create targeted mailing lists and ensure high deliverability, response tracking, and campaign optimization.
  • Marketing Support
  • Assist in executing digital marketing initiatives (email campaigns, newsletters, promotional drives).
  • Collaborate with internal teams to ensure consistent messaging across outreach efforts.
  • Track and analyze campaign performance, preparing reports for management review.
  • Data Extraction & Management
  • Extract, clean, and manage data from various sources (databases, websites, job portals, , etc.).
  • Maintain structured, accurate, and up-to-date databases for marketing and business development purposes.
  • Ensure compliance with data privacy and GDPR guidelines while handling candidate/client data.

Skills & Competencies

  • Proficiency in mass mailing tools (e.g., Mailchimp, Sendinblue, or similar platforms).
  • Strong knowledge of Excel/Google Sheets for managing and analyzing data.
  • Familiarity with web/data scraping and list-building tools.
  • Basic understanding of digital marketing and campaign tracking (Google Analytics, UTM tagging, etc.).
  • Strong communication skills with attention to detail.

Qualifications

  • Bachelor's degree in Marketing, IT, Business Administration, or related field.
  • 1–3 years of experience in email marketing, mass mailing, or data extraction roles.
  • Prior experience in recruitment, consulting, or HR industry will be an added advantage.

Location

  • This role is based in Mumbai only. Candidates from Mumbai or those willing to relocate may apply.

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