
Influencer Marketing
3 days ago
Influencer Marketing Consultant at El Sol Strategic Consultants [ESSC]
Vision: To have a team lead that thinks and acts like a leader, and is simpatico to El Sol Strategic Consultants' management for the Vision, Values and Goals.
- Understand ESSC and its Values, Vision and Goals
- Understand the importance of your role in the growth of the company
- Understanding the needs of the brand
- Setting realistic goals for the campaign
- Ideation to Execution of the campaign with credible Creators
- Looking at Data and consumer insights parallely
- Follow and enforce ESSC's policies and good practices with your team
- Ensure 100% client retention
- Create quarterly roadmaps
- Execute the approved roadmaps
- Track new/upcoming SME, Creators, etc
- Meet Talent Agencies once a month
- Identify impactful, innovative campaigns to stay ahead of trends
- Trend forecasting
- Event Reports
- Negotiations
- Timely Invoicing & Payouts to be maintained
- Contracts to be signed & all other paperwork to be maintained
- Demarcate lists based on Gen-Z, Gen-Alpha(if needed), Buzz, Brand Building, Sales
- Maintain a resource bank of Talent Agencies. Stylist & like
- Build relationships to secure better rates
- Maintain weekly/daily database of new influencers
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