Influencer Marketer

2 weeks ago

Mumbai, Maharashtra, India Tilt Full time
Company - Tilt (www.letstilt.com , @lets.tilt on Instagram)

Job Title: Content and Influencer Marketer

Location: Mumbai, DN Nagar, in-house

Experience: 3-4 years

Type: Full-time

About Tilt:

Tilt is a bold and body-positive Indian lingerie brand doing things differently — from radically comfortable bras and underwear to unfiltered conversations with real women. We're looking for a talented and intuitive Influencer Marketer to join our marketing team.

What you'll do:

- Own and run Tilt's Co-Creator Influencer Lines — from scouting and onboarding creators to managing collaborations, contracts, and launch campaigns.
- Leverage your networks of influencers, creators, and agencies to drive partnerships that amplify Tilt's bold and body-positive identity.
- Collaborate with the creative team on campaign ideation and execution, ensuring influencer content aligns with our brand voice.
- Manage contracts, negotiations, and timelines with influencers and creators.
- Run and optimize UGC and influencer-driven campaigns across Tilt's channels.
- Track, analyze, and report on campaign metrics (reach, engagement, conversions, ROI) to measure and improve impact.
- Stay ahead of content and influencer trends, bringing innovative partnership ideas to Tilt.

Qualifications

- 4–5 years of experience in influencer marketing, digital PR, or brand partnerships, preferably with a consumer or D2C brand.
- Proven ability to bring in and manage influencer networks (nano to macro).
- Hands-on experience in campaign planning, execution, and reporting for influencer collaborations.
- Comfortable with contracts, negotiations, and influencer compliance guidelines.
- Strong eye for content and creative trends, with the ability to brief influencers and align their work with brand needs.
- Experience with tracking and reporting influencer metrics (engagement rates, ROI, conversions).
- A mix of relationship-building and analytical skills — you connect with people, but you also know your numbers.

Perks:

- Work with a brand that celebrates real bodies and bold ideas
- A chance to co-create cultural moments, not just campaigns
- Young, collaborative team (with great snacks and chaotic energy)
- Huge opportunity to scale your role and career over time

-

Other specifics:

- Salary – ₹40,000–₹50,000/month based on experience
- Work from office in DN Nagar, Andheri West | 5 days a week, Monday to Friday
- Immediate joining

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