com - Senior Manager - CPL - AdTech

2 weeks ago

Gurgaon, Haryana, India Collegedunia Full time

- The ideal candidate will lead initiatives to generate and engage with business partners to build new business for the company.

- This candidate will strategically plan their approach to clients and offer compelling solutions to cater for client's needs.

- They are responsible for maintaining and developing relationships in order to meet sales goals.

Business Development & Sales Strategy


- Drive end-to-end business development activities focused on US clients within the CPL (Cost Per Lead) domain.

- Develop and implement sales strategies to achieve revenue targets and expand the client base.

- Identify, qualify, and engage with potential clients, ensuring a strong pipeline of opportunities.

Client Acquisition & Relationship Management

- Prospect, pitch, and convert new clients from the US market, focusing exclusively on CPL campaigns.

- Build long-term relationships with decision-makers, agencies, and advertisers to ensure repeat

business.

- Conduct regular check-ins, performance reviews, and business updates with clients.

Campaign Management & Coordination

- Collaborate with internal teams (operations, delivery, and marketing) to set up and optimize CPL campaigns.

- Ensure campaigns meet client expectations in terms of quality, volume, and ROI.

- Monitor campaign performance, troubleshoot issues, and suggest improvements for scaling.

Market Research & Competitor Analysis

- Stay updated with industry trends, US lead generation practices, and competitor activities in the CPL space.

- Provide insights to refine offerings, pricing strategies, and positioning.

Revenue Growth & Performance Tracking

- Meet and exceed monthly/quarterly/annual sales targets.

- Track key metrics such as lead quality, CPL rates, conversion ratios, and client retention.

- Prepare and present regular business reports to management.

Team Collaboration & Mentorship (if applicable)

- Guide and support junior BD executives in client outreach and deal closures.

- Share best practices for US sales and CPL-specific client management.

Key Requirements

- The candidate must have prior exposure to performance marketing / lead generation partnerships, specifically within the CPL (Cost Per Lead) model.

- Proven experience in business development, client acquisition, and account management in the US market.

- Strong understanding of performance marketing metrics (CPL, CPA, ROI, conversion rates, etc.

- Excellent track record in closing deals, negotiating contracts, and scaling client partnerships.

- Ability to prospect, pitch, and convert new business opportunities in the digital advertising/lead generation ecosystem.

- Hands-on experience in campaign coordination, delivery monitoring, and troubleshooting for CPL campaigns

(ref:iimjobs.com)

  • CPL Executive

    5 days ago

    Gurgaon, Haryana, India DigiNature Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Company DescriptionDigiNature is a cutting-edge digital advertising agency that helps businesses thrive in the online landscape. Our team of experts specializes in paid social media advertising, search engine marketing, email marketing and automation, influencer marketing and partnerships, programmatic display advertising, and data analytics and performance...

  • Affiliate Executive- CPL Delivery

    12 hours ago

    Gurgaon, Haryana, India SKyline Digital Growth Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Company DescriptionSkyline Digital Growth is a global performance marketing agency dedicated to accelerating brand growth through measurable ROI. Our network connects advertisers with high-quality affiliates, publishers, and media buyers across multiple verticals, ensuring growth beyond impressions. Operating in some of the world's fastest-growing markets,...

  • Senior Django Developer

    6 days ago

    Gurgaon, Haryana, India Com Olho Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Company DescriptionCom Olho is a cybersecurity innovation company that focuses on bringing together ethical hackers, security researchers, and organizations to strengthen digital defenses. The company's platform uses Generative AI to identify, report, and remediate vulnerabilities across various systems. Com Olho has patents for detecting advertising fraud,...

  • Regional Sales Manager-AdTech sales

    6 days ago

    Gurgaon, Haryana, India DU Squad Full time US$ 9,00,000 - US$ 12,00,000 per year

    Company Profile:Our company has been in the Adtech sales for over 12 years now in India and neighboring countries. Currently it has partnered with Flashtalking by Innovid a leading 3rd Party End to End Measurement. With over 200 customers in India, it is on a path to grow exponentially across sectors.Job Description:We are looking for a driven Sales...

  • AdTech Sales Associate – Global Markets

    6 days ago

    Gurgaon, Haryana, India AdSynergiX. Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Sales Executive – Ad Sales (Global Markets)Company:AdSynergix TechnologiesLocation:Gurgaon (Work From Office)Experience:1–3 yearsIndustry:Advertising / AdTechFunctional Area:Business Development / SalesJob DescriptionAdSynergix is one of the fastest-growing AdTech companies, trusted by leading global SaaS and B2B brands. We deliver AI-powered and...

  • Deputy Manager – IT/IS

    6 days ago

    Gurgaon, Haryana, India Senior Full time ₹ 15,00,000 - ₹ 20,00,000 per year

    Company DescriptionSenior is a UK based MNC and has operations in 12 countries and has 26 operating businesses worldwide serving number of markets. Senior's experienced manpower support, effective use of raw material as well as high technology enable it to deliver optimized components within a short development time and at most competitive prices.Senior...

  • Com Talent Acquisition Lead

    1 day ago

    Gurgaon, Haryana, India beBeeTalent Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

    Com Recruitment SpecialistLead a recruitment strategy to attract and retain top talent.Develop innovative sourcing plans for various roles and departments.Mentor and manage a team of recruiters, providing guidance and feedback.Analyze recruitment metrics to improve the efficiency and effectiveness of our talent acquisition process.Talent Acquisition...

  • Head of Marketing

    6 days ago

    Gurgaon, Haryana, India Com Olho Full time US$ 90,000 - US$ 1,20,000 per year

    Company DescriptionAt Com Olho, we are at the forefront of cybersecurity innovation, bringing together ethical hackers, security researchers, and organizations to strengthen digital defenses. Our platform allows security experts to identify, report, and remediate vulnerabilities using Generative AI across diverse systems. We have achieved groundbreaking...

  • AD/D/AVP - Ad Sales - AdTech/MarTech Industry

    4 weeks ago

    Gurgaon, Haryana, India Nitro Commerce Full time

    Job DescriptionCompany DescriptionNitro Commerce is a Series A adtech startup founded in 2023 by an experienced team from Wigzo, a pioneering martech company that was successfully acquired by Shiprocket, marking a significant cash exit. The company is led by Umair Mohammed, a well-known figure in the martech space and founder of Wigzo, who brings deep...

  • AD/D/AVP - Ad Sales - AdTech/MarTech Industry

    6 days ago

    Gurgaon, Haryana, India Nitro Commerce Full time US$ 15,00,000 - US$ 20,00,000 per year

    Company DescriptionNitro Commerce is a Series A adtech startup founded in 2023 by an experienced team from Wigzo, a pioneering martech company that was successfully acquired by Shiprocket, marking a significant cash exit. The company is led by Umair Mohammed, a well-known figure in the martech space and founder of Wigzo, who brings deep expertise in...