![Vakilsearch](https://media.trabajo.org/img/noimg.jpg)
Vakilsearch - Specialist - Marketing Automation
3 weeks ago
Marketing Automation Specialist required @ Vakilsearch
Marketing Automation / Marketing Technology / Retention / Loyalty
About the Role:
We are searching for a talented and data-driven Marketing Automation Specialist to join our team. You will play a crucial role in leveraging marketing automation to streamline customer acquisition, engagement, and loyalty within the tax and compliance industry. Your responsibilities will include developing targeted campaigns for tax professionals and businesses, nurturing leads, and driving long-term customer Utilize marketing automation platforms (e.g., HubSpot, Pardot, Marketo) to design, build, and execute multi-channel marketing campaigns (email, webinars, social media).
- Develop targeted audience segments based on user behavior, industry, tax needs, and other relevant criteria specific to the tax and compliance landscape.
- Create informative and engaging marketing content (e.g., email newsletters, blog posts, white papers) tailored to tax professionals and businesses, addressing their pain points and compliance challenges.
- Implement retargeting campaigns to re-engage website visitors and nurture leads, promoting relevant tax and compliance solutions.
- Develop and manage automated customer journeys to optimize user onboarding, product adoption, and long-term customer retention within the tax and compliance software.
- Track campaign performance using marketing analytics tools and identify areas for improvement through A/B testing and optimization.
- Partner with the sales, product, and content teams to ensure alignment of marketing efforts with the company's overall growth objectives.
- Stay current on the latest trends and technologies within marketing automation and the tax and compliance industry.
Skills & Qualifications:
- 4+ years of experience in marketing automation or a related field.
- Proven track record of success in developing and executing B2B marketing campaigns.
- In-depth knowledge of marketing automation platforms (e.g., HubSpot, Pardot, Marketo).
- Strong understanding of marketing concepts and best practices, particularly for B2B and professional services.
- Excellent analytical and problem-solving skills.
- Data-driven approach to marketing with a focus on ROI.
- Experience with retargeting campaigns, lead nurturing, and customer retention strategies within the B2B space.
- Strong communication and collaboration skills.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Understanding of tax and compliance terminology and processes (a plus).
-
Vakilsearch - Senior Litigation Specialist
2 weeks ago
Chennai, India Vakilsearch Full timeVakilsearch is the leading Legal, Tax and Compliance (LTC) Company in India. We are here to revolutionize the way business work with the Government. We are working on exciting and transformative products to revolutionize the LTC space. At Vakilsearch, we believe the future of legal in India lies in great products.Job Overview:We are seeking a highly...
-
Marketing Automation Specialist
1 month ago
Chennai, India MERITGROUP LIMITED Full timeRole: Team Lead / Assistant Service Delivery Manager - Marketing AutomationExperience: 5 to 10 yearsJob DescriptionBe the inhouse expert for all marketing operations tasks especially on email automation and campaign management.Analyse digital marketing campaign performance and suggest improvements in marketing strategies.Strong project management skills and...
-
Marketing Automation Specialist
1 month ago
chennai, India MERITGROUP LIMITED Full timeRole: Team Lead / Assistant Service Delivery Manager - Marketing Automation Experience: 5 to 10 years Job Description Be the inhouse expert for all marketing operations tasks especially on email automation and campaign management. Analyse digital marketing campaign performance and suggest improvements in marketing strategies. Strong project management...
-
Business Development Specialist
4 weeks ago
Chennai, India iheal Innovation Marketing Full timeCompany Descriptioniheal Innovation Marketing is a digital marketing agency located in the Greater Chennai Area. We specialize in addressing the digital marketing needs of businesses by providing targeted content and creative solutions to connect with customers. Through consistent customer engagement and targeted lead generation campaigns, we help businesses...
-
Business Development Specialist
3 days ago
Chennai, Tamil Nadu, India iheal Innovation Marketing Full timeCompany Descriptioniheal Innovation Marketing is a digital marketing agency located in the Greater Chennai Area. We specialize in addressing the digital marketing needs of businesses by providing targeted content and creative solutions to connect with customers. Through consistent customer engagement and targeted lead generation campaigns, we help businesses...
-
Business Development Specialist
4 weeks ago
chennai, India iheal Innovation Marketing Full timeCompany Descriptioniheal Innovation Marketing is a digital marketing agency located in the Greater Chennai Area. We specialize in addressing the digital marketing needs of businesses by providing targeted content and creative solutions to connect with customers. Through consistent customer engagement and targeted lead generation campaigns, we help businesses...
-
Business Development Specialist
3 days ago
Chennai, Tamil Nadu, India iheal Innovation Marketing Full timeCompany Descriptioniheal Innovation Marketing is a digital marketing agency located in the Greater Chennai Area. We specialize in addressing the digital marketing needs of businesses by providing targeted content and creative solutions to connect with customers. Through consistent customer engagement and targeted lead generation campaigns, we help businesses...
-
Quality Automation Specialist
4 weeks ago
Chennai, India NatWest Digital X Full timeJoin us as a Quality Automation SpecialistIn this key role, you’ll be undertaking and enabling automated testing activities in all delivery modelsWe’ll look to you to support teams to develop quality solutions and enable continuous integration and assurance of defect free deployment of customer valueYou’ll be working closely with feature teams and a...
-
Test Automation Specialist
4 days ago
Chennai, Tamil Nadu, India SPG Consulting Solutions Pvt Full timeJob Title: Test Automation SpecialistCompany: N/A5+ years of experience in Automation script development with Selenium (Java).Development and maintenance of Selenium automation framework.Proficiency in SQL, Jenkins, Maven, and Bitbucket.Familiarity with Microsoft Azure is a bonus.Expertise in test automation for Continuous Integration/Development.Knowledge...
-
Vision Systems Research Specialist
4 days ago
Chennai, Tamil Nadu, India SINGH AUTOMATION Full timeJob Description:Overview:We are seeking a highly motivated and skilled Vision Systems Research Specialist to join our team.This role is dedicated to conducting extensive research on the evolving scope of machine vision technologies, including LIDAR, SLAM (Simultaneous Localization and Mapping), IMU (Inertial Measurement Units), ROS (Robot Operating System),...
-
Marketing Cloud Automation Specialist
4 weeks ago
chennai, India Lennox Full timeJob Description Support marketing automation efforts, including acting as the Adobe Campaign administrator and primary user of the tool Builds and optimizes our digital marketing programs, with a focus on creating sophisticated nurture programs for leads and customers in various segments and stages of the funnel Oversees multichannel marketing...
-
Marketing Cloud Automation Specialist
4 weeks ago
Chennai, India Lennox Full timeJob Description Support marketing automation efforts, including acting as the Adobe Campaign administrator and primary user of the tool Builds and optimizes our digital marketing programs, with a focus on creating sophisticated nurture programs for leads and customers in various segments and stages of the funnel Oversees multichannel marketing...
-
Marketing Cloud Automation Specialist
3 days ago
Chennai, Tamil Nadu, India Lennox Full timeJob Description Support marketing automation efforts, including acting as the Adobe Campaign administrator and primary user of the tool Builds and optimizes our digital marketing programs, with a focus on creating sophisticated nurture programs for leads and customers in various segments and stages of the funnel Oversees multichannel marketing...
-
Vision Systems Research Specialist
5 days ago
Chennai, India SINGH AUTOMATION Full timeJob Description: Overview: We are seeking a highly motivated and skilled Vision Systems Research Specialist to join our team. This role is dedicated to conducting extensive research on the evolving scope of machine vision technologies, including LIDAR, SLAM (Simultaneous Localization and Mapping), IMU (Inertial Measurement Units), ROS (Robot Operating...
-
Vision Systems Research Specialist
5 days ago
chennai, India SINGH AUTOMATION Full timeJob Description: Overview: We are seeking a highly motivated and skilled Vision Systems Research Specialist to join our team. This role is dedicated to conducting extensive research on the evolving scope of machine vision technologies, including LIDAR, SLAM (Simultaneous Localization and Mapping), IMU (Inertial Measurement Units), ROS (Robot...
-
Vision Systems Research Specialist
5 days ago
Chennai, India SINGH AUTOMATION Full timeJob Description: Overview: We are seeking a highly motivated and skilled Vision Systems Research Specialist to join our team. This role is dedicated to conducting extensive research on the evolving scope of machine vision technologies, including LIDAR, SLAM (Simultaneous Localization and Mapping), IMU (Inertial Measurement Units), ROS (Robot Operating...
-
Chennai, India ADCI MAA 15 SEZ Full timeAutomation Specialist: An automation specialist designs, develops and implements automated systems to streamline processes and enhance efficiency within DCI operations. The responsibilities include assessing existing workflows, identifying automation opportunities, selecting suitable technologies and creating custom solutions. The specialist collaborates...
-
chennai, India ADCI MAA 15 SEZ Full timeAutomation Specialist: An automation specialist designs, develops and implements automated systems to streamline processes and enhance efficiency within DCI operations. The responsibilities include assessing existing workflows, identifying automation opportunities, selecting suitable technologies and creating custom solutions. The specialist collaborates...
-
Chennai, Tamil Nadu, India ADCI MAA 15 SEZ Full timeAutomation Specialist: An automation specialist designs, develops and implements automated systems to streamline processes and enhance efficiency within DCI operations. The responsibilities include assessing existing workflows, identifying automation opportunities, selecting suitable technologies and creating custom solutions. The specialist collaborates...
-
Quality Automation Specialist B7
1 month ago
Chennai, Tamil Nadu, India NatWest Digital X Full timeJoin us as a Quality Automation SpecialistIn this key role, you'll be undertaking and enabling automated testing activities in all delivery modelsWe'll look to you to support teams to develop quality solutions and enable continuous integration and assurance of defect free deployment of customer valueYou'll be working closely with feature teams and a variety...