Paid Ad Specialist

6 days ago


Pune, Maharashtra, India UnboundB2B Full time

Job Description - Paid Ad Specialist

We are seeking a Paid Ads Specialist with 1-2 years of experience in managing and optimizing paid advertising campaigns across multiple digital platforms. The ideal candidate will have hands-on experience in running campaigns on Google Search, Ads, Facebook Ads, and other paid media channels. Experience in managing B2B industry campaigns and knowledge of programmatic ad buying will be a strong advantage.

Requirements and skills

  • 1-2 years of experience in paid media campaign management, preferably in the B2B space.
  • Hands-on experience with Google Ads (Search & Display), Ads, and Facebook Ads.
  • Strong analytical skills with proficiency in campaign performance tracking and reporting.
  • Experience with audience segmentation, retargeting strategies, and conversion tracking.
  • Familiarity with programmatic advertising concepts and platforms is a plus.
  • Proficiency in Google Analytics, Google Tag Manager, and other tracking tools.
  • Strong communication and collaboration skills.
  • Ability to work in a fast-paced environment and adapt to changes quickly.

Education and experience

Bachelor's degree in any stream

  • Google Ads and Ads certification.
  • Experience with marketing automation and CRM tools.
  • Understanding of Account-Based Marketing (ABM) strategies.

If you are a results-driven Paid Ads Specialist looking to grow your career in B2B digital advertising, we would love to hear from you


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