Head of Marketing

4 weeks ago

Junagadh, India Sahana System Limited Full time

Job Title: Head of MarketingExperience: 10– 15 YearsDepartment / Function: Marketing – Strategy & Growth Location: Ahmedabad – Work from Office Employment Type: Full-timePosition Overview:We are seeking an accomplished Head of Marketing to lead Sahana System Ltd’s global marketing function, drive brand visibility, and enable business growth through innovative and measurable strategies. The role demands a visionary leader with deep expertise in B2B/enterprise marketing, digital transformation services and international campaigns. The ideal candidate will combine strategic thinking with hands-on execution, building a world-class marketing team to position SSL as a trusted global technology partner.Key Responsibilities- Define and implement the global marketing strategy aligned with Sahana System Ltd’s growth objectives. - Build and lead a high-performing marketing team across brand, digital, content, and field marketing. - Oversee demand generation, account-based marketing (ABM), and lead nurturing programs. - Partner with sales and presales teams to develop impactful proposals, RFP responses, case studies, and go-to-market content. - Strengthen Sahana System Ltd’s brand positioning through thought leadership, PR, analyst relations, and industry forums. - Drive digital campaigns across SEO, SEM, social media, email, paid ads, and automation platforms. - Manage global marketing budgets and deliver measurable ROI. - Leverage analytics, data, and AI-driven tools to optimize marketing performance. - Lead global events, webinars, and strategic partnerships to enhance market presence. - Foster a culture of innovation, continuous improvement, and customer-centric marketing.Required Qualifications & SkillsMust-have:- Education: Bachelors in Marketing/Business; MBA preferred. - 12–18 years of proven marketing experience, with at least 5+ years in a senior leadership role. - Strong expertise in B2B enterprise IT/tech services marketing. - Demonstrated success in building global brand visibility and lead generation pipelines. - Proficiency in digital marketing, automation platforms, CRM, and analytics tools. - Track record of managing multi-million marketing budgets and global campaigns. - Exceptional communication, storytelling, and stakeholder management skills. - Strong leadership qualities with experience in mentoring and scaling marketing teams.Preferred:- Experience working with international markets (North America, Europe, Middle East, Asia). - Exposure to presales and proposal marketing for enterprise clients. - Certifications in digital marketing, analytics, or leadership. - Ability to integrate AI/ML-driven solutions into marketing functions.Skills & Attributes- Strategic Leadership: Ability to define long-term marketing vision and roadmap. - Data-Driven Mindset: Proficient in campaign analytics, dashboards, ROI measurement. - Global Outlook: Skilled in navigating cross-cultural collaboration and international campaigns. - Innovative Thinker: Keen to adopt new technologies, trends, and platforms. - Collaboration & Influence: Partner effectively with executive leadership, sales, and delivery teams. - Execution Excellence: Balance between strategy and hands-on operational delivery. - Customer-Centricity: Passion for building strong client connections and driving business value.

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