Area Sales Manager

4 weeks ago


Kolkata, India Livspace Full time

Job Description: Area General Manager (AGM)


Role Overview:

The Area General Manager (AGM) will play a key role in expanding Livspace's franchise network across designated regions. The AGM will be responsible for identifying potential cities, strategizing franchise expansion, and ensuring the successful onboarding of franchise partners. This role requires a proactive individual who can lead, guide, and train team members, while building and nurturing relationships with potential franchise partners.


Key Responsibilities:


Market Identification & Strategy:

  • Collaborate with the regional manager to identify high-potential cities for Livspace franchise expansion.
  • Conduct in-depth market research to analyze building material data and pinpoint key growth opportunities.

Team Management & Collaboration:

  • Lead a team of assigned members to collect, analyze, and call leads from potential franchise areas.
  • Provide guidance, training, and support to ensure alignment with Livspace’s franchise selection criteria.

Lead Generation & Meetings:

  • Scrutinize and shortlist potential franchise profiles that align with Livspace’s standards.
  • Oversee scheduling and alignment of meetings with interested franchise prospects.

Area Visits & Prospect Engagement:

  • Plan and execute weekly visits to potential franchise areas to understand market dynamics and strengthen relationships.
  • Personally pitch Livspace’s franchise model to potential partners, driving interest and conversion.

Franchise Conversion & Onboarding:

  • Facilitate the onboarding process by converting qualified prospects into Livspace franchise partners.
  • Ensure all necessary steps are completed for setting up new franchises within established timelines.

Performance Management:

  • Achieve franchise onboarding targets and ensure KPIs are met consistently.
  • Regularly monitor franchise progress and take corrective actions to overcome challenges in franchise conversion.


Key Result Areas (KRAs):

  • Successful onboarding of new franchise partners.
  • Consistently meeting or exceeding franchise onboarding targets.
  • Ensuring the timely operational setup of new franchises.


Qualifications and Skills:

  • Bachelor’s degree in Business, Marketing, or a related field (MBA preferred).
  • 6-8 years of experience in business development, franchise operations, or sales.
  • Proven track record in lead generation, partner onboarding, and target achievement.
  • Strong leadership and team management skills.
  • Excellent communication, negotiation, and interpersonal abilities.
  • Willingness to travel extensively to meet prospects and explore new markets.


Why Join Us?

  • Be part of a fast-growing, innovative company in the home design and improvement space.
  • Lead and influence the expansion of Livspace's footprint across India.
  • A dynamic and collaborative work environment where your contributions are valued.


If you are passionate about franchise development and business growth, apply today and be a part of Livspace’s exciting journey



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