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Senior Media Buyer

2 months ago

Coimbatore, India BingeClass Full time

Who is our culture fit?

The idea candidate for a campaign manager is to be passionate and creative thinker, adept at using date to drive result, they thrive in a collaborative environment, adapting quickly to changes in the dynamic advertising landscape, with a positive attitude and a commitment to continuous learning, they deliver impactful results that resonates with target audiences and achieve measurable outcomes.


Your daily routines:

1. Develop and execute compelling advertising campaigns across various platforms to promote products or services.

2. Manage advertising budgets efficiently, ensuring maximum return on investment (ROI) for each campaign.

3. Identify target audiences and tailor ad content to effectively reach and engage them.

4. Create and optimize ad creatives to improve performance and achieve campaign objectives.

5. Monitor ad performance metrics and analyze data to identify trends, optimize campaigns, and drive continuous improvement.

6. Collaborate with internal teams and external partners to align advertising strategies with overall marketing objectives.


What are prospects?

1. Proven experience as Media Buyer or similar role; experience in digital media is preferred

2. Familiarity with media-buying, planning and research

3. Interest in following advertising and media trends

4. Working knowledge of media analytics software (e.g. comScore)

5. Excellent communication and negotiation skills

6. Organizational and multitasking abilities

7. Attention to detail

8. Critical thinking skills

9. BSc/BA in Marketing, Advertising or related field.