Product Marketing Manager

5 days ago


Dindigul, India Modlix Full time

Modlix is an AI-powered marketing operating system for SMBs, offering an all-in-one platform that integrates website creation, digital marketing, CRM, post-sales management, and analytics. We empower businesses to scale their digital presence under one unified system.


Responsibilities

• Develop and execute go-to-market strategies for new product launches.

• Collaborate with product management to align marketing strategies with product roadmaps and features.

• Create compelling product messaging and positioning that resonates with target audiences.

• Conduct market research and competitive analysis to identify key trends and opportunities.

• Develop sales enablement materials, including product presentations, FAQs, and case studies.

• Partner with the digital marketing team to drive product awareness and lead generation campaigns.

• Monitor and analyze product performance, user feedback, and campaign results to optimize strategies.

• Act as a product evangelist, representing the product at events, webinars, and customer meetings.


Qualifications

  • Bachelor's degree or equivalent experience in related area
  • 4+ years' of product marketing experience
  • Strong verbal, written, and presentation skills


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