Salesforce Marketing Cloud Developer

24 hours ago

Hyderabad, Telangana, India Conscendo Full time

Key responsibilities :

- Design and develop customer journeys using Journey Builder and Automation Studio

- Build dynamic and personalized content using AMP script, SSJS, and data extensions

- Create and manage email campaigns, triggered sends, and transactional messaging

- Develop custom solutions integrating Marketing Cloud with Salesforce CRM using APIs, SSJS, and Cloud Pages

- Work with cross-functional teams (marketing, design, CRM, analytics) to implement campaign requirements

- Monitor campaign performance, troubleshoot issues, and optimize deliverability and engagement

- Manage and maintain data integrity across Marketing Cloud data extensions

- Ensure security, compliance, and best practices in handling customer data

- Contribute to the documentation of solutions, processes, and Skills & Qualifications :

- 4 to 7 years of hands-on experience with Salesforce Marketing Cloud

- Strong proficiency in AMP script, SQL, and JavaScript/SSJS

- Experience with Email Studio, Automation Studio, Journey Builder, and Cloud Pages

- Knowledge of integrating Marketing Cloud with Salesforce Core (Sales/Service Cloud)

- Experience with REST/SOAP APIs for external integrations

- Familiarity with marketing data management, segmentation, and campaign analytics

- Salesforce certifications preferred :

- Marketing Cloud Email Specialist

- Marketing Cloud Developer

- Strong problem-solving and communication skills

- Experience working in agile environments or with marketing/CRM agencies is a plus

(ref:hirist.tech)

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